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About the Role

We are looking for a versatile, self-starting Content Editor with a social-first mindset to join our growing team. This is a dynamic role focused on multi-channel content production, working primarily for a major, global energy firm.

Responsibilities

• Ideate, write, and review social media campaigns (both paid and organic).
• Develop story ideas, questions, script final products, and work with video editors on final films.
• Research, ideate, and write editorial content including articles, explainers, and whitepapers.
• Prepare and conduct interviews with SMEs for executive thought leadership content.
• Draft articles, talking points, and strategic messaging.
• Create tentpole content around key events, including prepping questions, providing coverage, and developing films, articles, and social content.
• Edit copy for grammar, style, structure, POV, and accuracy.
• Stay abreast of emerging industry trends and topic areas relevant to clients to be innovative in storytelling.

Requirements

• At least 3 to 5 years of experience in B2B copywriting, journalism, or creating social-first editorial content.
• Strong preference for experience in the energy sector.
• Exceptional writing and editing skills, with the ability to adapt tone of voice seamlessly.
• Demonstrated experience in social-first campaigns, including multi-format, multi-channel asset creation.
• Preferably experienced in digital display advertising.
• Experience in generating creative concepts and stories that bring B2B subject matter to life.
• A collaborative mindset, comfortable working with strategists, designers, video editors, and client services teams.
• Strong interpersonal skills, confident in conducting interviews with senior subject matter experts and presenting ideas directly to clients.
• Quick thinking, flexible, and comfortable managing multiple streams.
• Ability to produce a large volume of high-quality work on tight deadlines.

Skills

• Social-first content creation
• Video content development
• Editorial writing
• B2B content translation
• Journalistic storytelling
• Creative concept generation
• Interviewing SMEs
• Proofreading
• Trend analysis

Location

• Remote
• Hybrid

Work Type

• Hybrid

Experience Level

• 3-5 years

About the Company

• VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth.
• VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's.
• VML was named Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions.
• VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
• VML is part of WPP, the trusted growth partner for the world's leading brands.
• SJR is an award-winning global content agency, part of VML.
• SJR focuses on journalistic storytelling and strategic creativity, combining editorial rigor with creative flair and data-led intelligence.
• SJR develops multiformat content programmes that live across channels.
• SJR's work has earned accolades including 2025’s Agency of the Year by Content Marketing Awards.

Equal Opportunity

• WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
• We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.