About the Role
As an Ad Monetisation Analyst, you will own the ad monetisation strategy for a diverse portfolio of games, guiding them from prototype to launch. This includes building and optimizing ad waterfalls, managing all ad monetisation setups, and conducting A/B tests to improve performance. You will also generate and test new ideas for monetisation innovations and foster strong relationships with external partners.
Responsibilities
- Own ad monetisation strategy for a portfolio of games: build, optimize, and manage monetisation setups to maximize revenue across Lion Studios.
- Design and execute monetisation-related product decisions.
- Lead integration, testing, and rollout of new monetisation partners.
- Manage relationships with ad providers.
- Propose and drive new monetization initiatives, partnering with engineering to scope and build the solutions behind them.
- Track eCPM, fill rate, ARPDAU, and other core KPIs, and report performance and insights to Product, UA, and leadership.
- Serve as a primary point of contact for ad network — technical troubleshooting, escalations, and holding partners accountable to commitments.
- Comfort designing and reading A/B tests with statistical rigor.
- Collaborate with Product, QA, and User Acquisition teams to share insights, enhance workflows, and drive efficiency.
Requirements
- More than 3 years of experience in ad monetisation in gaming.
- Hands-on experience with MAX mediation platform.
- Ability to adapt quickly to new tools, dashboards, or analytical frameworks.
- Self-sufficient, autonomous, and able to juggle multiple projects in a fast-changing environment.
Skills
- Ad monetisation
- MAX mediation platform
- A/B testing
- Looker (plus)
Location
- San Francisco
Work Type
- Full-time
Experience Level
- Mid-level
Benefits
- Flexible Discretionary Time Off policy
- Bank holidays
- Generous 401k match
- Discretionary bonuses
- Competitive salaries
- Comprehensive Medical, Dental, and Vision coverage
- Continuous opportunities for professional development
- Generous parental leave policy
- Supportive, family-friendly culture
- Regular company events
About the Company
- Tripledot Studios is one of the largest independent mobile games companies in the world.
- A multi-award-winning organisation with a global 2,500+ strong team across 12 studios.
- Portfolio includes some of the biggest titles in mobile gaming, reaching top chart positions and engaging over 25 million daily active users.
- Guiding principle: when people love what they do, what they do will be loved by others.
- Building a company filled with driven, smart, detail-oriented people who love making games.
- Ambition to be the most successful games company in the world.
- Lion Studios is a mobile games publisher that works with mobile developers to get their games discovered by players globally.
- Lion Studios’ creative and strategy teams utilize their expertise to help game developers break through the noise and grow their businesses.
- Since launching in 2018, Lion Studios has driven 90% of its games to the Top 10 in the App Store and Google Play and helped drive 16 games to #1 in the US App Store’s Top Free chart.
