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About the Role

At WPP Production, this role is crucial because clients expect a single shoot to produce content for every major platform, with each platform having different rules for performance. The role involves turning raw footage into platform-ready content at the volume clients demand, applying platform-specific pacing and formatting, repurposing long-form assets, and maintaining brand consistency across channels.

Responsibilities

• Edit raw footage into polished, platform-optimized videos for Reels, Shorts, TikToks, YouTube videos, and other social formats.
• Structure story flow, pacing, and hooks to maximize watch-time and retention within the first 3 seconds.
• Add captions/subtitles, on-screen text, lower-thirds, and motion graphics as per brand guidelines.
• Ensure all edits meet platform-specific specs (aspect ratio, resolution, duration, safe zones, file format).
• Incorporate feedback quickly and manage multiple revisions under tight deadlines.
• Stay updated on platform trends, algorithm changes, and content formats.

Requirements

• Proficiency in Adobe Premiere Pro (primary); working knowledge of Adobe After Effects, or CapCut.
• Strong grasp of motion graphics and typography for social-first storytelling.
• Familiarity with Adobe Photoshop/Illustrator for thumbnail creation and graphic overlays.
• Understanding of codecs, frame rates, aspect ratios (9:16, 1:1, 4:5, 16:9), and export settings for each platform.
• Knowledge of colour correction/grading basics.
• Comfortable with audio editing (noise reduction, levelling, syncing) using tools like Audition or Premiere's audio panel.
• Creative eye for trends, memes, transitions, and platform-native aesthetics (TikTok-style vs polished YouTube vs. professional LinkedIn).

Skills

• Adobe Premiere Pro
• Adobe After Effects
• CapCut
• Adobe Photoshop
• Adobe Illustrator
• Motion Graphics
• Typography
• Colour Correction
• Colour Grading
• Audio Editing
• Audition

Work Type

• Hybrid

About the Company

• WPP Production is the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.
• WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Equal Opportunity

• WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Please contact careers@wppproduction.com if you need the job advert or form in another format.