About the Role
HELLO! is seeking a dynamic Social Media Coordinator to drive performance across major social platforms, focusing on audience growth, engagement, traffic, and revenue while building vibrant communities.
Responsibilities
- Post and schedule content across all HELLO! social channels, ensuring platform-specific tone and optimization.
- Drive growth, engagement, and revenue KPIs across Instagram, Facebook, X, YouTube, and Snapchat.
- Create and execute platform-specific content strategies to boost reach, followers, and community interaction.
- Ensure social content aligns with editorial priorities, commercial goals, and brand values.
- Monitor real-time trends and breaking news for fast, reactive social coverage in collaboration with the newsroom.
- Utilize social analytics and scheduling tools (Dash Hudson, Echobox) to optimize performance and reporting.
- Collaborate with editorial, video, and commercial teams to maximize traffic and monetization opportunities.
- Continuously analyze social data to inform best practices, testing, and innovation.
Requirements
- Proven experience leading social strategy and execution for a major media brand or publisher.
- Demonstrable success meeting or exceeding social revenue and engagement targets.
- A cover letter detailing interest in the role and relevant experience is required.
Skills
- Expert understanding of Snapchat, YouTube, and Facebook monetization models.
- Proficiency in Dash Hudson and Echobox.
- Strong analytics and reporting skills.
- Highly creative with a strong sense of storytelling and audience insight.
- Exceptional organizational skills.
- Ability to juggle multiple responsibilities and deadlines.
- Confident decision-making under pressure.
- Reactive, newsroom mindset.
- Collaborative, proactive, and passionate about digital growth and innovation.
Location
- London
Work Type
- Fixed term contract (4 months)
- Hybrid
Experience Level
- Not specified
Education Level
- A relevant degree is desirable but not essential.
Benefits
- 25 days annual leave per year (for full time employees)
- 1 birthday day per year
- Private medical scheme
- Employee Assistance Programme
- Life assurance (6 x salary)
- Generous employer pension contributions
- Group income protection scheme
- Perks of working for a fun media company
About the Company
- HELLO! is a market-leading lifestyle and celebrity publication known for its positive and celebratory reporting and showbiz exclusives since 1988.
- Its digital brand has transformed into an influential global website.
- HELLO! is part of the HOLA group, founded in Barcelona in 1944 with the aim of adding sparkle to readers' lives.
- The publication maintains guiding principles of positive, highly visual, and celebratory journalism.
- With offices in London, New York, and Toronto, HELLO! Magazine operates as a 24-hour global website with unique user experiences in the UK, US, and Canada.
- The readership is global, with audiences also visiting from Australia, India, and Europe.
