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About the Role

As a Data & Analytics Manager - Retail Media within Publicis Groupe Japan, you will lead the development and delivery of our Retail Media and commerce analytics capabilities, helping clients drive measurable revenue growth across eCommerce platforms such as Amazon. This is a player-coach role that combines hands-on analytics, client leadership, project ownership, and people management. You will use Amazon Marketing Cloud (AMC), retail media, advertising, and commerce data to develop advanced measurement solutions, uncover growth opportunities, and translate complex analyses into clear business and media recommendations.

Responsibilities

Lead Retail Media and commerce analytics projects across clients, ensuring high-quality, timely, and actionable deliverables.
Act as the primary client-facing analytics lead, building trusted relationships with senior stakeholders and proactively identifying opportunities to drive business growth.
Design custom analyses using Amazon Marketing Cloud (AMC), combining advertising exposure, audience, and retail data to answer complex business questions.
Remain hands-on with SQL, Python, and visualization tools while reviewing the team’s methodologies, queries, dashboards, and analytical outputs for accuracy and business relevance.
Translate analytical findings into clear recommendations for media strategy, audience targeting, budget allocation, customer acquisition, retention, and retail growth.

Requirements

Experience managing analysts or leading complex analytical projects across multiple clients, stakeholders, or workstreams.
Strong experience in Retail Media, eCommerce, digital advertising, or commerce analytics; experience with Amazon Marketing Cloud or other Retail Media Networks is strongly preferred.
Strong hands-on expertise in SQL and applied experience with Python or R for data processing, automation, statistical analysis, and reproducible workflows.
Experience guiding advanced analytical approaches such as audience analysis, customer journey measurement, incrementality, attribution, predictive modeling, propensity, or customer lifetime value.
Strong client-facing and storytelling skills, with the ability to translate complex analyses into clear strategies and recommendations for senior, non-technical stakeholders.
Business-level Japanese, both spoken and written.
Demonstrates AI fluency, including the ability to leverage AI tools to enhance work quality and productivity, critically evaluate outputs, and apply ethical and responsible judgment in their use.

Skills

SQL
Python
R
Amazon Marketing Cloud (AMC)
Retail Media Networks
Data Visualization
Data Governance
AI Tools

Location

Japan

Work Type

Hybrid
Flexible

Experience Level

Manager

Benefits

Extensive Learning & Development opportunities
Work Your World program (work from anywhere globally for up to six weeks per year)
Culture of open feedback and continuous growth
Structured Career Conversations
360° Feedback framework
Comprehensive rewards offering
Employee Assistance Program (EAP)
Well-being support
Access to Marcel, our global AI platform
Wide range of leave policies
Employee communities and clubs

About the Company

Publicis Groupe is a platform for talent, connected to a global network of knowledge, people, and resources.
We are one of the world's largest communications groups, present in over 100 countries as leaders in marketing, communication, and digital business transformation.
Founded in Paris in 1926, we have over 90,000 brilliant minds with expertise in data, technology, media, creativity, and business transformation.

Equal Opportunity

Publicis Groupe believes that our people are our greatest asset. Our people are selected for their skill sets, ethics, and professional qualities, without any exclusion, preferential treatment, or discrimination.
We are proud to be an equal opportunity employer and do not discriminate based on age, gender, gender identity, race, sexual orientation, nationality, religion, disability, or any other difference.
We encourage applications from all qualified individuals and will provide appropriate assistance for candidates who may need other considerations or adjustments throughout the recruitment process upon request.