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About the Role
Autodesk is seeking a Product Marketing Specialist for AutoCAD and Infrastructure to support go-to-market initiatives for AutoCAD and Civil 3D. This role involves developing messaging, creating launch assets, and translating complex product capabilities into clear customer value, while helping customers understand and adopt innovations like AI-powered experiences.
Responsibilities
- Develop a strong understanding of AutoCAD and Civil 3D products, workflows, and customer use cases.
- Serve as a trusted product expert within the marketing organization, ensuring technical accuracy and consistency across marketing assets.
- Contribute to messaging, positioning, value propositions, and customer narratives in partnership with Product Marketing Managers.
- Translate complex technical concepts into clear, compelling customer value.
- Create launch assets and customer-facing content including web copy, presentations, sales materials, customer communications, and enablement resources.
- Support the execution of cross-functional go-to-market initiatives in partnership with Product Marketing Managers, Product Management, Technical Marketing, Industry Strategy, Campaigns, and other teams.
- Help identify customer needs, adoption opportunities, and emerging trends, including AI-powered workflows.
- Partner with Content Strategy and related teams to develop product narratives, terminology, and foundational content that improve how AutoCAD and Civil 3D are represented in external AI and LLM-powered experiences.
- Use AI tools to improve marketing effectiveness, content development, research, and workflow efficiency while maintaining product accuracy and brand quality.
Requirements
- Exceptional written and verbal communication skills.
- 3+ years of experience in product marketing, technical marketing, product management, or a related field.
- Proven ability to translate complex technical concepts into clear customer value and compelling stories.
- Experience developing marketing assets, messaging, or go-to-market content.
- Experience marketing software product launches.
- Strong project management and organizational skills with the ability to manage multiple priorities.
- Technical curiosity and the ability to quickly learn complex software workflows.
- Experience using AI-powered tools to improve productivity, content development, research, or marketing execution.
- Understanding of how AI is transforming customer workflows, software products, and modern marketing practices.
Skills
- AutoCAD
- Civil 3D
- AI-powered tools
- Product marketing
- Technical marketing
- Product management
- Project management
- Content development
- Marketing effectiveness
- Research
- Workflow efficiency
Location
- Canada
Work Type
- In-Person Onboarding
Experience Level
- 3+ years of experience
Salary/Compensations
- $83,000 - $122,100
Benefits
- Annual cash bonuses
- Commissions for sales roles
- Stock grants
- Comprehensive benefits package
About the Company
- Autodesk's software creates extraordinary things daily, from greenest buildings and cleanest cars to smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
- Autodesk fosters a culture of belonging where everyone can thrive.
Equal Opportunity
- We take pride in cultivating a culture of belonging where everyone can thrive.