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Responsible for category planning and execution throughout the Product Lifecycle and driving business growth through profitable innovation.

Lead the end-to-end innovation process from opportunity identification through commercialization oversight.
Oversee product costing, specifications, packaging, sensory evaluations, and production readiness.
Leverage market trends, consumer insights, and customer needs to deliver differentiated innovations.
Foster collaboration across Category Marketing and Customer Marketing teams.
Develop and execute multi-year customer strategy by translating insights into growth opportunities.
Align cross-functional teams and senior stakeholders around strategic priorities.
Analyze customer performance to provide insight-led recommendations.
Drive disciplined project execution by establishing clear priorities and ensuring accountability.
Live and role model leadership competencies, holding self and function accountable for a positive work environment.
Ensure proper onboarding and development of staff through coaching, PDP dialogues, and performance calibration.
Participate in and develop succession plans.
Ensure completion of function compliance training.
Make recommendations for staff merit and bonus targets.
Ensure an engaged workforce through strategic workforce planning and execution of Employee Survey action plans.

7-10 years’ experience in a CPG marketing role.
Outstanding people management and team leadership skills.
Strong situational leadership skills with the ability to adapt to changing business needs.
Strong project management skills with the ability to manage multiple priorities, solve problems, and deliver results.
Experience developing marketing and sales materials, including brochures, sell sheets, website and social media content, and presentations.
Advanced proficiency in Microsoft Office, with strong expertise in Excel.
Strong sense of urgency and responsiveness when supporting internal stakeholders and external partners.
Excellent interpersonal, presentation, and communication skills, both verbal and written.
Exceptional organizational and time management skills, with the ability to meet tight deadlines.
Self-motivated and proactive, with the ability to identify opportunities, develop solutions, and drive initiatives forward.
Proven ability to work effectively both independently and collaboratively in a team environment.

As we grow, we are committed to preserving the parts of our diversity & culture that is unique, people-focused and are core to our success at every size.
Our values of Quality, Direct Communication and Respect mean something.
We are working to create an environment where sharing new ideas, experimenting and learning from each other is strongly encouraged.

Senior Manager, Customer Marketing at Give and Go Prepared Foods

Senior Manager, Customer Marketing