About the Role
We are looking for an enthusiastic Senior Marketing Associate to join our rapidly growing team. You will lead the planning and execution of direct mail campaigns for well-known consumer brands, interact with clients daily, provide post-campaign analytics and reporting, and strategically optimize future campaigns. This role requires an entrepreneurial spirit, passion for marketing, and enthusiasm for client work.
Responsibilities
- Lead tactical and strategic planning on end-to-end direct mail programs for a portfolio of brand partners.
- Oversee day-to-day communications for brand partners and internal vendors.
- Provide regular performance updates to business owners and serve as the channel owner in making recommendations and sharing best practices.
- Evaluate and collaborate with internal and external stakeholders to test and grow campaigns.
- Conduct new client outreach and onboarding.
- Develop and execute direct mail marketing strategies to efficiently drive new customer acquisition for our partners.
- Evaluate campaign performance to optimize for cost per customer acquired and other ROI metrics.
- Track program performance (quantitative & qualitative tracking) and provide strategic recommendations for testing and optimizing campaigns.
- Suggest tactics and strategies to improve performance and enhance overall campaign and reporting effectiveness.
Requirements
- 1-3+ years of relevant experience in marketing, sales, or finance.
- Passion for marketing, customer acquisition, and account management.
- Strong sense of urgency and great time management skills.
- Strong analytical, organizational, and communication skills (oral and written).
- Very comfortable with analytics and taking a data-driven approach to marketing.
- The ability to work independently and manage relationships.
- Experience interfacing directly with clients, customers, or agencies.
- Applicants must be authorized to work in the United States.
Skills
- Direct mail marketing
- Client relationship management
- Data analysis
- Campaign optimization
- Strategic planning
- Communication skills
- Organizational skills
- Time management
Location
- NYC
Work Type
- Hybrid
Experience Level
- Senior
Salary/Compensations
- $70,000 - $75,000
Benefits
- Ownership and growth opportunities
- Flexible vacation policy
- Robust benefits package
- Catered meals
- Team events
- Happy hours
About the Company
- Share Local Media (SLM) is a rapidly growing startup reimagining offline marketing for tech and e-commerce companies.
- SLM transforms offline marketing channels, starting with direct mail and OOH, into high-performing, scalable channels for digitally native clients.
- SLM is a full-service direct mail & OOH agency, media program operator, and technology platform.
- SLM serves e-commerce and tech brands like Casper, Away, and Grubhub.
- SLM focuses on direct response marketing, data-driven client service, and premium branding.
- SLM values data-driven thinking, speed, persistence, creativity, and teamwork.
- SLM is excited about transforming an old-school channel into something new through data, product, technology, and a service-driven mentality.
