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About the Role
This is a general application for Sales Manager openings across Swickard's San Francisco Bay Area dealerships. Qualified candidates will be contacted as opportunities arise.
Responsibilities
- Lead and develop the sales team daily, coaching consultants, running structured desking sessions, and driving consistent production.
- Desk deals with precision, urgency, and integrity, structuring transactions that work for the guest and the business.
- Manage floor coverage and the guest experience from first contact through delivery.
- Monitor individual and team performance against key metrics, including units, gross per vehicle, closing ratio, lead response time, and CRM compliance.
- Partner with finance to ensure clean deal handoffs and a seamless guest experience.
- Support inventory management in coordination with the GSM, monitoring turn, aging, and lot activity.
- Assist in recruiting and onboarding new sales consultants.
- Resolve escalated guest concerns with composure and professionalism.
Requirements
- 2+ years of Sales Manager or senior desk manager experience at a franchised dealership.
- Luxury or import brand experience preferred.
- Demonstrates a high HQ (Hospitality Quotient) including kindness, optimism, intellectual curiosity, strong work ethic, empathy, self-awareness, and integrity.
- Confident at the desk, able to structure deals quickly, accurately, and with the guest relationship intact.
- Strong CRM discipline and the ability to build a culture of follow-up and process accountability on the floor.
- Professional, polished communicator who earns the trust of the team and the respect of the guest.
- A hospitality mindset.
Skills
- Sales Management
- Desk Management
- CRM
- Pipeline Management
- Variable Operations
- Finance & Insurance (F&I)
- Team Leadership
- Coaching
- Deal Structuring
- Guest Experience Management
- Performance Monitoring
- Inventory Management
- Recruiting
- Onboarding
- Conflict Resolution
- Reynolds & Reynolds
- CDK
Location
- San Francisco Bay Area
Work Type
- Full-time
Experience Level
- 2+ years of Sales Manager or senior desk manager experience
Salary/Compensations
- $80,000 - $175,000+
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Life insurance
- Supplemental coverage options
- Paid time off
- Paid holidays
- Career growth opportunities
- Employee vehicle purchase discounts
- Employee service discounts
About the Company
- Swickard Auto Group is a hospitality company that happens to sell and service cars.
- We believe the best guest experiences start with the best employee experiences.
- We operate multiple dealerships across the San Francisco Bay Area representing luxury and import brands including Audi, Land Rover, Mercedes-Benz, Lexus, and more.
- Swickard is one of the fastest-growing dealer groups in the country, ranked Top 5 in North America for reputation in the automotive industry.
- We have a hospitality-first culture where the sales manager is expected to lead by example.
- Our HEART values -- Honor, Engage, Anticipate, Respond, Thank -- define how we lead, how we hire, and how we serve.
- Leadership sets clear standards, gives managers room to operate, and backs them with tools and support.
Equal Opportunity
- Veterans encouraged to apply