About the Role
The Associate Director, Content will be responsible for developing a storytelling strategy that elevates our practice and organization by editing and publishing work that generates press coverage and leads to new business inquiries or partnership opportunities. This role designs and delivers thought leadership by bringing research to life through sharp narrative, sophisticated data visualization, and strong visual systems, with fluency in advanced design tools and AI-enabled workflows.
Responsibilities
- Lead the design and execution of Horizon Futures’ thought leadership reports and flagship research—translating complex insights into clear, compelling, and visually sophisticated narratives.
- Own visual storytelling across long-form reports, frameworks, and POVs, including data visualization, layouts, charts, diagrams, and modular visual systems.
- Partner closely with researchers and strategists to bring findings to life—shaping how insights are expressed, understood, and shared.
- Apply strong editorial judgment to determine what deserves visual emphasis, how stories unfold, and how reports are structured for impact and usability.
- Create a variety of compelling pieces on Substacks/LinkedIn from longer reports.
- Apply a consistent tone of voice to various thought leadership pieces from across the agency.
- Ensure proper and consistent grammar and formatting.
- Create and maintain a brand-style guide that elevates the aesthetic of all Futures reports.
- Edit and refine a wide range of content, including research reports, articles, case studies, frameworks, and agency POVs; some writing required.
- Work with members of the team to develop and hone writing skills.
- Seek out and experiment with cutting-edge tech (AI, motion graphics, etc.,) for more efficient and engaging copy and visualizations.
- Create banner images for website and substack posts.
- Write copy for and design to market content (e.g., teaser content, report outline/synopsis, etc.).
- Publish thought leadership to the site (familiarity with WordPress platform a plus).
- Ensure each piece of content is properly optimized for SEO best practices.
- Develop and execute future site enhancements.
- Direct tech team on site enhancements and organization/display of content.
- Generate short-form content (blog posts, POVs) for Horizon ‘s Substack.
- Contribute design/visual POV to cultural intelligence reports, as needed.
- Work with legal on ensuring data/image sourcing is compliant.
- Ensure all projects are completed on time and to expectation.
- Maintain consistent communication with project researchers and project stakeholders.
- Bring new content ideas, initiatives, and projects to the table.
Requirements
- 7-10 years’ experience in a relevant writing/editing/design role (newsroom experience a plus).
- Skilled across different content types.
- Passion for storytelling.
- Self-starter.
- Master at effective communication.
- Exceptional copywriting and editing skills, with the ability to distill nuanced ideas into concise, audience-driven communication.
- Social/Digital expert with a passion for knowledge of the latest platforms, tools, best practices and demonstrated ability to drive innovative, engaging content that meets business needs.
- Strong experience using digital communications in corporate environments, including content creation/curation and site management.
- Ability to balance multiple priorities and deliver in a fast-paced, deadline-oriented environment.
- Self-directed, strategic learner with the ability to work collaboratively and cross-functionally.
- Strong project management, time management, and organizational skills with the ability to manage numerous competing priorities are required.
- Proven ability to operate both strategically and tactically in a high-energy, fast-paced environment.
- Able to handle highly confidential information with sensitivity, integrity and good judgment.
Skills
- Advanced design tools
- AI-enabled workflows
- Writing
- Digital content strategy
- Digital content creation
- Current technology
- Digital media best practices
- Social media best practices
- Aesthetics of content creation/curation
- WordPress platform
- SEO best practices
- Copyediting
- Data visualization
- Visual storytelling
- Editorial judgment
- Tone of voice
- Grammar
- Formatting
- Brand-style guide
- Motion graphics
- Project management
- Time management
- Organizational skills
- Client focus
- Interpersonal communication skills
- Strategic thinking
- Tactical execution
Location
- New York City
- Los Angeles
- Toronto
Work Type
- Full-time
Experience Level
- 7-10 years
Salary/Compensations
- $2,403.84 to $2,692.30 a week
About the Company
- Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms.
- We are headquartered in New York City, with offices in Los Angeles and Toronto.
- A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service.
- Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal.
- Together we are building a place of belonging.
- At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered.
- We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
- Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
Equal Opportunity
- Horizon Media is proud to be an equal opportunity workplace.
- We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
- We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
