Senior Manager, Relationship Marketing (Open to Remote, Continental U.S.)
dentsu · CO, US
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About the Role
As Senior Manager, Relationship Marketing Strategy, you will join a team of talented and experienced marketers focused on helping Merkle clients achieve their business goals. You will understand client business and strategic goals, appreciate the importance of relationships, and become a trusted advisor. This role requires a blend of analytic and creative thinking to solve client problems and strong communication skills to present and execute ideas.
Responsibilities
- Lead the development of strategic omni-channel marketing plans.
- Act as a subject matter expert, translating new technology (especially 1st party data marketing and CRM) into new marketing ideas for clients.
- Monitor current marketing trends, new technology solutions, and competitive strategies to generate new client marketing ideas.
- Develop trusted, long-term relationships with key client contacts and executives.
- Ensure meaningful client value through best-practice solutions and original thinking.
- Collaborate with team leadership (account management, operations, creative, analytics) and partner agencies to create executable plans.
- Identify data points and measurements to demonstrate the impact of strategy on client business.
Requirements
- Bachelor's Degree required.
- 7+ years of experience in data-driven marketing, specifically CRM, email, and online/offline media.
- 3+ years of experience working in an agency or consulting firm.
- Experience with Braze is advantageous.
- Experience developing solutions to support the sale of new services to clients.
- Proficiency in Excel (for maintaining complex spreadsheets) and research tools.
- Proficiency in PowerPoint for translating data analysis into marketing recommendations and presentations.
- Comfort and experience working within a matrixed organization with a wide degree of latitude.
- Average 20-40% travel (contingent on client comfort level).
Skills
- Data-driven marketing
- CRM
- Email marketing
- Online media
- Offline media
- Strategic planning
- Omni-channel marketing
- 1st party data marketing
- Relationship building
- Analytic thinking
- Creative thinking
- Communication
- Data analysis
- Excel
- PowerPoint
- Research tools
Location
- Remote (continental United States)
- Chicago
Work Type
- Remote
- Full time
- Permanent
Experience Level
- 7+ years
- 3+ years
Education Level
- Bachelor's Degree
Salary/Compensations
- $94,000-$125,000
Benefits
- Medical insurance
- Vision insurance
- Dental insurance
- Life insurance
- Short-term disability insurance
- Long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave
- Compliance with applicable state and local laws regarding employee leave benefits
About the Company
- Merkle is a leading data-driven, technology-enabled, global performance marketing agency specializing in personalized customer experiences across platforms and devices.
- For over 30 years, Merkle has partnered with Fortune 1000 companies and leading nonprofit organizations to maximize customer portfolio value.
- The agency's foundation in data, technology, and analytics enables unmatched skills in consumer insights for people-based marketing strategies.
- Dentsu believes great work happens when connected, combining flexibility with in-person collaboration.
Equal Opportunity
- Dentsu is committed to providing equal employment opportunities to all applicants and employees without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
- Dentsu is committed to providing reasonable accommodation to individuals with disabilities and disabled veterans.
- If you need an accommodation because of a disability to search and apply for a career opportunity, please send an e-mail to ApplicantAccommodations@dentsu.com.