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About the Role

AppDirect is seeking a Revenue Enablement Manager to build and scale programs that accelerate the ramp-up, improve selling effectiveness, and ensure consistent execution for go-to-market teams. The role focuses on enabling Sales and Account Managers to confidently sell across all three business unit product lines, owning onboarding, ongoing training, content, and tool adoption.

Responsibilities

Build and deliver curriculum for cross-business unit selling, covering positioning, use cases, value propositions, and integrated customer solutions.
Design and own onboarding programs for new hires in Sales, Customer Success, and Support, including clear milestones and time-to-productivity targets.
Develop ongoing enablement programs covering product updates, messaging, competitive positioning, and sales/CS methodologies.
Manage the enablement content library, including playbooks, battle cards, call frameworks, and objection handling guides, ensuring content remains current.
Partner with Product Marketing, Product, and RevOps to translate roadmap and positioning changes into actionable enablement materials.
Drive adoption of GTM tools (CRM, conversation intelligence, CS platforms) through training, certification, and reinforcement.
Define and track enablement KPIs such as ramp time, win rates, quota attainment, and certification completion, reporting on program impact to leadership.
Coordinate subject-matter experts, cross-functional partners, and future team members to ensure timely program delivery.
Manage the enablement operating rhythm, including the enablement calendar, training cadences, certifications, and manager-led reinforcement.

Requirements

5+ years of experience in revenue enablement, sales enablement, or a closely related GTM role (training, sales/CS operations, or field enablement).
Experience leading, mentoring, or coordinating others (direct reports, contractors, or cross-functional working groups).
Experience building enablement programs for both new hire onboarding and ongoing skill development.
Familiarity with a sales or CS methodology (e.g., MEDDPICC, Command of the Message, Sandler) and the ability to operationalize it into training.
Comfort working with GTM systems such as CRM (Salesforce), conversation intelligence (Gong or similar), and LMS/enablement platforms (Highspot, Seismic, Lessonly, or similar).
Strong project management skills to manage multiple concurrent programs effectively.
A data-informed approach, tying enablement activities to business outcomes.
Excellent written and verbal communication skills to distill complex information into clear training.
Experience working in a fast-moving B2B SaaS environment is strongly preferred.
Experience enabling multiple functions (Sales and CS/Support) is a plus.
Experience through a company scaling phase, acquisition, or GTM consolidation is a plus.
Familiarity with partner or channel sales motions is a plus.
Instructional design or curriculum development background is a plus.

Skills

Revenue Enablement
Sales Enablement
Go-to-Market Strategy
Onboarding Program Development
Ongoing Training Development
Content Curation
Tool Adoption
Cross-functional Collaboration
KPI Definition and Tracking
Project Management
Sales Methodologies (e.g., MEDDPICC)
Customer Success Methodologies
CRM Systems (Salesforce)
Conversation Intelligence Tools (Gong)
LMS/Enablement Platforms (Highspot, Seismic, Lessonly)
Instructional Design
Curriculum Development
Partner/Channel Sales

Location

Remote

Work Type

Hybrid
Full-time

Experience Level

Individual Contributor
Potential for People Leadership

About the Company

AppDirect offers a subscription commerce platform enabling organizations to sell any product, through any channel, on any device, as a service, powering millions of subscriptions worldwide.
PartnerStack, an AppDirect subsidiary, is the leading partner ecosystem platform for B2B SaaS, helping software companies find, activate, and scale partnerships.
AppDirect fosters a values-driven culture where employees can 'Be Seen, Be Yourself, and Do Your Best Work'.

Equal Opportunity

AppDirect believes that innovation thrives in an environment that houses diversity of excellence, experience and thought.
AppDirect fosters an environment of inclusion without regard to race, religion, age, sexual orientation, or gender identity enabling AppDirectors to embrace their uniqueness to do their best work.
AppDirect strongly encourages applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities.