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About the Role

The Senior Manager of Content, Creative Systems & Change Governance will play a pivotal role in transforming how GCS Marketing executes campaigns by redefining marketing execution through automation, innovation, and efficiency. This role will redesign workflows and build future-ready systems that make campaign execution faster, compliant, and more consistent. Acting as a bridge between Marketing, Product, and Technology, the Senior Manager help to build a scalable, governed content ecosystem that enables high-quality execution and powers dynamic, AI-driven personalization.

Responsibilities

Redesign workflows and build future-ready systems.
Build a scalable, governed content ecosystem.
Translate complex workflows into clear process documentation.
Manage rigorous QA processes.

Requirements

Understand end-to-end marketing execution.
Be comfortable thinking strategically and getting the details right.
Be highly organized.
Be comfortable learning new platforms and building processes from the ground up.
Be able to translate complex workflows into clear process documentation.
Bring a strong voice to cross-functional partnerships.
Communicate clearly.
Constructively challenge partners when needed.
Help teams align around practical solutions.
Possess strong attention to detail.
Possess the discipline to manage rigorous QA processes.

Skills

Automation
Innovation
Efficiency
Agile marketing
Data-driven marketing
Content strategy
Creative systems
Change governance
Marketing execution
Campaign management
Process improvement
Cross-functional collaboration
Communication
Problem-solving
Attention to detail
Quality assurance

Location

Virtual
Hybrid
Onsite

Work Type

Hybrid
Onsite
Virtual

Experience Level

Senior Manager

Salary/Compensations

Competitive base salaries
Bonus incentives

Benefits

6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities

About the Company

American Express Global Commercial Services (GCS) is the leading payments provider for businesses and corporations of all sizes, with small business being the largest customer segment.
The Global Commercial Services Marketing team (GCSM) is responsible for making business membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle.
GCSM markets a breadth of products across charge, lending, co-brand, and corporate cards.
It is also offers a range of small business banking and B2B solutions.
Project Flywheel is a multi-year enterprise-wide initiative reimagining how American Express plans, builds, and delivers marketing.
By uniting technology, operations, and people, Flywheel creates a more agile, efficient, and data-driven marketing ecosystem.
Our culture is built on a 175-year history of innovation, shared values, and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues.
From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.
As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

Equal Opportunity

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.
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