About the Role
Good Housekeeping is seeking an experienced and creative Content Director to lead the development of its news and features across print and digital. This is a brand leadership role with strategic responsibility for content across all verticals and platforms, ensuring a cohesive editorial vision.
Responsibilities
- Lead and develop the news & features department.
- Set objectives, priorities, and standards for the department.
- Provide strategic direction to Features Directors for daily news and reactive editorial output.
- Identify opportunities to develop breaking news into deeper features, expert analysis, and evergreen content.
- Champion Good Housekeeping’s trusted, service-led editorial voice.
- Draw on audience insight to inform commissioning decisions and content priorities.
- Lead planning and commissioning of news & features across all platforms.
- Develop original investigations, exclusive interviews, first-person stories, and expert-led journalism.
- Oversee delivery of features through the team and freelance contributors.
- Be accountable for the commissioning budget and ensuring timely paperwork for freelancers and contributors.
- Ensure all content reflects Good Housekeeping’s editorial standards and brand values.
- Shape an integrated editorial workflow for content evolution from news cycle to premium features.
- Direct long-lead editorial planning for consistent audience engagement across all platforms.
- Drive content packages around key editorial moments, campaigns, and seasonal opportunities.
Requirements
- Significant experience leading news & features journalism for a major consumer brand at a senior level.
- Strong news judgment and a proven eye for stories deserving deeper treatment.
- Proven ability to deliver distinctive, agenda-setting premium storytelling.
- Confident on camera and presenting/interviewing in front of a live audience.
- Experience of managing an editorial budget.
- Experience of writing or commissioning consumer health and wellbeing features (or a strong personal interest).
- Demonstrable track record of building audiences through paid and free content on web, apps, social media, and Apple News+.
- Proven experience and confidence in day-to-day content performance measurement and management.
- Understanding of how data informs content output, commissioning, and return-on-investment.
Skills
- Content Strategy
- Editorial Vision
- Journalism
- Team Leadership
- Budget Management
- Audience Insight Analysis
- Content Performance Measurement
- Digital Content Creation
- Print Content Creation
- Social Media Strategy
- Audio/Video Content Strategy
- Live Events Content Strategy
- News Judgment
- Feature Writing
- Interviewing
- On-Camera Presentation
Location
- London, UK
Work Type
- In-office with flexible Fridays
Experience Level
- Senior level
Salary/Compensations
- £55,000 - £65,000
Benefits
- Good Housekeeping Taste and Beauty Testing Panels
- Office sample sales
- Specsavers eye care
- Company-funded Health Cash Plan
- Access to mental health support
- Discounted gym memberships
- Cycle to Work scheme
- Location Flex
- Holiday Exchange
- Charity Day
- Wellbeing resources
- ERG Groups
- Generous Workplace Pension
- Income Protection
- Life Assurance
- Season Ticket Loan
- Salary Finance tools
- Financial Wellbeing sessions
- Home Tech benefits
- Discounts across London
- HAPI at Hearst app
About the Company
- UK's leading premium publisher, home to iconic and influential media brands.
- Brands include Esquire, Men's & Women's Health, ELLE, Good Housekeeping, Harper's Bazaar, Digital Spy, Cosmopolitan, Red.
- Workplace driven by passion, authenticity, and creativity.
- Backs bold ideas, acts with an entrepreneurial mindset, and continually evolves.
- Believes in each other's potential and pushes boundaries together.
- Proud of heritage and excited about making history.
Equal Opportunity
- Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people.
- Recognises the significant benefits of creativity, collaboration, and innovation that comes with diverse teams.
- Working to build a sense of true belonging within our business and foster a culture in which everyone feels heard.
