About the Role
The CRM Campaign Coordinator will work with leading marketing technology platforms, executing campaigns across all genres via our owned marketing channels. The position will be expected to create copy, audience target segments, schedule campaigns, manage booking calendars, and report on campaign performance. As CRM Campaign Coordinator you will work independently or collaboratively with a team to improve processes, brainstorm innovative ways to engage audiences and drive revenue for some of the most exciting events in the industry.
Responsibilities
- Create, schedule and deploy customer-facing marketing campaigns across email, push, in-app, SMS and on-site channels, ensuring every send is accurate, on-brand and compliant with the SPAM Act
- Build and target audience segments, run A/B tests on messaging, subject lines and CTAs, and continually refine campaigns to lift engagement and drive ticket sales
- Deliver post-campaign reporting to clients and internal stakeholders, track performance against benchmarks, and identify opportunities for campaign and process improvements
Requirements
- Strong writing and copywriting skills, with a knack for persuasive, on-brand content that drives ticket sales and audience growth
- High attention to detail and well-developed time management skills, with the ability to juggle conflicting deadlines and manage booking calendars with ease
- Basic HTML and image manipulation skills (Photoshop or Canva)
- Working knowledge of Google Workspace, Microsoft Office and tools like Monday.com
- Understanding of customer segmentation and the SPAM Act
- Experience with Braze is a strong advantage
Skills
- HTML
- Image manipulation
- Photoshop
- Canva
- Google Workspace
- Microsoft Office
- Monday.com
- Braze
Location
- Sydney
Work Type
- Hybrid
- Flexible working
Benefits
- Front row and backstage access to live moments
- Free and discounted tickets to shows, sport and festivals across our network
- Presales and staff allocations for major on-sales
- Paid leave for primary caregivers regardless of gender
- Annual leave plus extras like birthday leave and purchase leave
- Confidential support via our Employee Assistance Program (EAP)
- Career coaching for you and your family
- Free flu vaccinations
- One paid volunteer day a year to support our community
- Structured development programs like Ticketek Academy
- Secondments to major events
- Career paths tailored to your interests and skills
- ALL STAR Awards and service milestones
About the Company
- Ticketek Entertainment Group (TEG) is a Live Experience Group that helps people discover, access and experience the unforgettable.
- We believe Life is better live®.
- With over 50 years in live entertainment, we sell more than 30 million tickets annually, connect with 30 million fans across Australia and New Zealand, and bring 18,000+ events to life each year.
- Headquartered in Sydney, we operate globally across eight pillars: Ticketing, Live Touring, Sport, Immersive Experiences, Customer & Data Solutions, Venues, VIP Experiences and Partnerships.
- Through our integrated operating model, we bring the best live content, ticketing and technology to our partners and create unforgettable memories that last a lifetime
- Our values guide everything we do: we partner with purpose, empower boldness within clear boundaries, and celebrate human connection – always putting the fan first.
- We’re Australasia’s home of live entertainment – from stadium tours to your local comedy show – and we look after the people who make it happen.
Equal Opportunity
- TEG is an equal opportunity employer committed to embracing a diverse and inclusive work environment.
