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About the Role

Create the future of e-health by becoming a Digital Marketing Specialist. At CompuGroup Medical, we build ground-breaking solutions for digital healthcare, revolutionizing how healthcare professionals produce, access, and utilize information to focus on patient outcomes.

Responsibilities

• Own and execute integrated digital marketing strategies across channels to grow brand awareness, qualified pipeline, and conversions.
• Lead SEO end-to-end (technical, on/off-page, content) and manage multi-platform paid media (Google Adwords, Bing, Linkedin, Meta, social), continually optimizing for ROI and performance.
• Instrument, analyze, and iterate using SEMrush, Matomo, and related analytics; design experiments and leverage AI/ML to enhance targeting, creative, personalization, and overall outcomes.
• Deliver clear, executive-ready reporting and insights; translate results into action plans and forecasts while managing budgets to maximize impact.
• Drive best practices and cross-functional collaboration while staying ahead of industry trends.

Requirements

• Bachelor’s degree (or equivalent experience) and 5+ years in digital marketing with a strong focus on SEO and paid search.
• Advanced PPC across multiple digital advertising platforms; skilled in budget management, A/B testing, and performance optimization.
• Data-driven operator with hands-on experience in SEMrush, Matomo, Google Analytics (or similar) and familiarity with CMS workflows (Neos a plus).
• Lifecycle and content marketing: email automation/segmentation and deliverability; develop and execute content strategies across blog, video, and social; proven organic and paid social growth.
• Fluency with AI/ML marketing tools for targeting, personalization, and automation; apply UX/CRO principles to improve journeys and conversions; working knowledge of GDPR/CCPA and strong ethical standards.

Skills

• SEO
• Paid media
• Google Adwords
• Bing
• Linkedin
• Meta
• Social media marketing
• SEMrush
• Matomo
• Google Analytics
• AI/ML marketing tools
• UX/CRO principles
• GDPR/CCPA
• PPC
• Budget management
• A/B testing
• Performance optimization
• CMS workflows
• Email automation
• Segmentation
• Deliverability
• Content strategy
• Organic social growth
• Paid social growth

Location

• Hybrid work options

Work Type

• Hybrid

Experience Level

• 5+ years

Education Level

• Bachelor’s degree (or equivalent experience)

Salary/Compensations

• Salary expectations to be included in application

Benefits

• Medical
• Dental
• Vision
• 401k with employer matching
• Personal Time Off

About the Company

• At CompuGroup Medical we have the mission of building ground-breaking solutions for digital healthcare.
• Our vision is revolutionizing how healthcare professionals produce, access, and utilize information and thus enabling them to focus on the core value of their work: patient outcomes.
• At the intersection of healthcare and digital innovation, we are shaping the future of e-health.
• We offer a secure workplace in a crisis-proof market.
• We create the future of e-health. Join us in a cause that shapes the very future of hope and healing. At the powerful crossroads of healthcare and innovation, we are passionately building the next chapter of e-health—a revolution that saves lives, transforms care, and brings compassion into the digital age. Together, we can make a lasting difference.

Equal Opportunity

• At CGM, we value our team members and strive to create an environment where everyone has the opportunity to succeed.