About the Role
As a Bilingual Marketing Advisor, you will play a key role in developing and executing integrated marketing initiatives that support the growth and success of iA Special Markets' voluntary group insurance products. You will help deliver impactful campaigns that engage clients and drive business results. This position is a great opportunity to showcase your skills and fully realize your potential within a caring and trustworthy company.
Responsibilities
- Lead standard and complex bilingual marketing campaigns from planning through execution, ensuring timely delivery, accuracy, alignment with business objectives, and continuous optimization based on performance results.
- Analyze campaign performance, identify trends and actionable insights, recommend and implement improvements, and leverage direct response marketing strategies across digital and print channels to enhance campaign effectiveness.
- Develop, adapt, and deliver bilingual marketing materials, communications, presentations, and documentation that are accurate, client-focused, aligned with brand standards, and tailored to different audiences, channels, and business objectives.
- Provide French-language expertise by reviewing, adapting, and recommending improvements to marketing content, ensuring appropriate tone, terminology, messaging, and linguistic quality.
- Collaborate closely with Sales teams, designers, and cross-functional partners to develop marketing initiatives, provide direction on creative materials, and ensure campaigns and support materials are delivered accurately and on schedule.
- Lead selected marketing projects and strategic initiatives, establishing clear timelines, coordinating stakeholders, monitoring progress, resolving roadblocks, and ensuring successful execution and completion.
- Communicate professionally with internal and external partners to address escalated situations, facilitate decision-making, and maintain momentum on key business priorities and projects.
Requirements
- Ability to manage marketing initiatives with a high degree of autonomy, sound judgment, and accountability while balancing multiple priorities and stakeholders.
- Strong bilingual communication skills, with the ability to create, review, and adapt marketing content in both English and French to ensure clarity, accuracy, and alignment with business objectives.
- Strong collaboration and relationship-building skills, working effectively with Sales, Administration, Management, and other internal partners to achieve shared objectives.
- Project management and organizational abilities, including coordinating multiple deliverables, facilitating meetings, monitoring progress, and ensuring projects are completed within established timelines.
- Experience reviewing French marketing materials, bilingual campaigns, and translations to ensure consistency, quality, and alignment with brand and business requirements.
Skills
- Direct response marketing
- Digital marketing
- Print marketing
- Campaign management
- Marketing analytics
- Content development
- Project management
- Collaboration
- Relationship building
- Bilingual communication (English and French)
Location
- Vancouver
Work Type
- Temporary contract
- Hybrid
Experience Level
- 2-4 years of experience in marketing, communications, campaign management, or a related field.
Education Level
- University degree in Marketing, Communications, Business Administration, or a related discipline.
Salary/Compensations
- $50,000 - $60,000 CAD per year
Benefits
- Flexible group insurance
- Competitive pension plan
- Vacation
- Telemedicine
- Employee and family assistance program
- Discounts on iA products
About the Company
- iA Financial Group is the strength of a company with a human side, with its over 8,000 employees. Together, we have earned the trust of our more than four million clients and 25,000 advisors who have chosen us for their insurance, savings, and wealth management. With over $200 billion in assets and half a billion invested in technological innovation, we’re a key player in the financial services industry in Canada and the United States. We believe that by supporting our employees and surrounding ourselves with the most reputable leaders in the industry, we will continue to innovate. At iA, we’re invested in you.
Equal Opportunity
- At iA Financial Group, we support and celebrate diversity. We strive to provide a workplace that is recognized as inclusive for all, regardless of ethnic origin, nationality, language, religious beliefs, gender, sexual orientation, age, marital status, family situation, or physical or mental disability.
- Please note that if you need help or assistance to make the recruitment process more accessible for you, please Contact us here. Someone from our team will be happy to assist you with your needs.
