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About the Role

This role supports and delivers marketing initiatives for Marriott's portfolio, brands, hotels, and programs across EMEA markets. The focus is on implementing campaigns to increase awareness and consideration for Marriott Bonvoy and its brands, aiming to grow market share and support revenue objectives. The position involves collaboration with various functions and geographies, tailoring marketing activities to business and consumer needs within EMEA.

Responsibilities

Assist in developing and executing marketing plans and strategies to support business KPIs.
Work collaboratively with internal teams to deliver integrated marketing initiatives.
Coordinate multiple projects and priorities, ensuring deadlines are met.
Assist with tailoring marketing activities to suit local market and cultural needs within EMEA.
Ensure marketing activities adhere to brand standards.
Contribute to innovation and continuous improvement in marketing processes.
Assist with the activation of audience- and data-led approaches in marketing activities.
Support team collaboration and contribute to a positive, high-performing work environment.
Initiate, implement, and refine paid media strategies aligned with global and EMEA marketing and commercial objectives.
Oversee end-to-end execution of paid digital campaigns across platforms, including briefing, monitoring, optimization, and budget tracking.
Work closely with media agencies, technology partners, and internal teams to optimize campaigns.
Track campaign KPIs, compile performance reports, and share insights.
Partner with global paid media teams and EMEA marketing teams to ensure paid media activities complement broader 360° marketing plans.
Contribute to test-and-learn initiatives, adopt new tools and tactics, and explore emerging opportunities.

Requirements

3+ years of marketing experience, ideally within hospitality or consumer-focused industries.
Familiarity with multi-market operations and cultural adaptability.
Ability to manage campaigns and coordinate with cross-functional teams.
Practical experience in digital marketing and brand support activities.
Strong organisational skills with basic understanding of budget management.
Demonstrated ability to execute marketing plans and deliver measurable results.

Skills

Strategic thinking applied to day-to-day marketing activities.
Strong communication skills, including presenting ideas and updates.
Effective organization and prioritization of multiple tasks.
High proficiency in English.
Good analytical skills and ability to interpret data for campaign optimisation.
Competence in standard software tools and marketing platforms.
Ability to work autonomously and collaboratively.

Location

EMEA markets

Work Type

Full-time

Experience Level

3+ years of marketing experience

About the Company

Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed.
Marriott International has been recognized as one of Fortune’s 100 Best Companies to Work For™ in 2026 by Great Place to Work®.
This is a reflection of our people-first culture, commitment to wellbeing, and collaborative workplace.
Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates.

Equal Opportunity

Marriott International is dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity.
We actively foster an environment where the unique backgrounds of our associates are valued and celebrated.
We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.