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About the Role

Cogent is building autonomous cyber defense with AI agents to help security teams move from finding risk to fixing it. This role will scale field marketing efforts through sharp execution, creativity, and operating leverage, partnering with Sales, SDR, Partnerships, Product Marketing, and RevOps to generate qualified meetings, pipeline, and stronger account relationships.

Responsibilities

• Help build regional and account-based field plans aligned to pipeline targets, priority accounts, sales territories, and partner opportunities.
• Support executive roundtables, dinners, roadshows, conferences, partner activations, customer/prospect events, and VIP experiences.
• Partner with Demand Gen and Sales to connect field programs to digital, content, outbound, and nurture for amplification.
• Maintain a field calendar, program briefs, account lists, meeting goals, budgets, and success metrics.
• Run end-to-end execution for assigned field programs, including planning, logistics, venues/vendors, invitations, on-site experience, materials, speaker coordination, and follow-up.
• Coordinate with AEs, SDRs, Partnerships, and leadership to invite target accounts, ensure follow-up, and convert them into meetings and opportunities.
• Help build repeatable playbooks, workflows, and AI-assisted tracking systems for logistics, tasks, vendors, follow-up, and reporting.
• Track event performance across registration, attendance, target-account engagement, meetings, SQLs, pipeline, deal acceleration, and ROI.
• Partner with RevOps to maintain attribution, campaign membership, follow-up, and pipeline reporting.
• Support co-marketing and channel activations with partners, including regional programs, deal-registration follow-up, spiffs, and better-together stories.
• Use AI and automation to improve event research, targeting, personalized outreach, logistics tracking, task management, post-event follow-up, recap assets, and reporting.

Requirements

• 2-4+ years in field marketing, event marketing, partner marketing, demand generation, or marketing/program operations in B2B SaaS or technology.
• Experience supporting or running events, webinars, field programs, or partner activations tied to pipeline goals.
• Strong project management skills to manage logistics, vendors, budgets, calendars, stakeholders, and follow-up.
• Comfortable working directly with Sales and SDR teams on target accounts, invite lists, event conversion, and follow-up.
• Good taste for customer/prospect experience and brand quality; detail-oriented.
• Willingness to travel for events and field activations as needed.

Skills

• Field marketing
• Event marketing
• Partner marketing
• Demand generation
• Marketing/program operations
• Project management
• Data analysis
• AI and automation

Experience Level

• 2-4+ years

About the Company

• Cogent is building autonomous cyber defense with AI agents that help security teams move from finding risk to actually fixing it.