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About the Role

As Principal Product Manager, you will tackle the most challenging and high-stakes problems within the Marketplace, including cross-cutting issues that define its future direction. You will establish strategy for your area and influence beyond it, collaborating with other teams. This is a hands-on role requiring deep engagement with your team on a daily basis. A key aspect of the job involves interpreting customer and market signals to inform future product decisions. You will report to the Director of Product.

Responsibilities

Own complex, cross-cutting Marketplace problems from conception through launch and iteration, driving customer and business outcomes.
Define strategy and roadmap for your area, justifying key product decisions.
Address ambiguous problems before they are fully defined, framing them for parallel team execution and setting build direction.
Collaborate closely with design, engineering, and data science for product delivery, and partner with research and analytics to understand customer behavior.
Build company-wide buy-in and collaborate with partners and adjacent teams (B2C and B2B).
Elevate the standard of product development practices.
Utilize experimentation for rapid learning and iteration.
Develop a clear perspective on integrating AI into the Marketplace for personalized guidance and trusted financial experiences.
Leverage AI as a collaborative tool to enhance product quality and team efficiency.

Requirements

8+ years of product management experience, including consumer apps, with a proven track record of successfully shipping and scaling complex, ambiguous problems.
Strong understanding of user experience and quality standards for consumers, with the judgment to advocate for them.
Proficiency in using data to identify problems, quantify opportunities, and inform decisions, while recognizing data limitations.
An experimentation mindset focused on testing hypotheses over debating them.
Ability to drive work across teams without direct ownership.
Hands-on experience integrating AI into personal workflows and a defined perspective on its product application.
Clear written and verbal communication skills, with the ability to build consensus across teams.

Skills

Product Management
Consumer Apps
Data Analysis
Experimentation
AI Integration
Communication
Collaboration
UX/UI
Fintech (Nice to have)
Marketplace Products (Nice to have)
B2B Exposure (Nice to have)

Location

New York, NY

Work Type

Onsite (4 days per week)

Experience Level

8+ years

Salary/Compensations

$195,000 - $270,000

Benefits

401(k) match
Health insurance options
Disability coverage
Life insurance
Unlimited paid time off

About the Company

Gen is a global company focused on empowering Digital Freedom through consumer brands like Norton, Avast, LifeLock, and MoneyLion.
With a foundation in financial empowerment and cyber safety, Gen provides cybersecurity, online privacy, identity protection, and financial wellness solutions to nearly 500 million users in over 150 countries.
The company fosters a culture of flexibility, support, continuous learning, and healthy debate, seeking diverse talent who leverage AI as a teammate.
Gen values a scrappy, customer-driven approach, encouraging experimentation and valuing differences as a competitive advantage.

Equal Opportunity

Gen is an equal opportunity employer committed to fair and inclusive practices throughout the candidate and employee journey.
Employment decisions are based on merit, experience, and business needs.