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About the Role

We are seeking a creative and community-focused Guest Engagement Manager to cultivate our local guest base, foster repeat visits, and create memorable experiences. This role acts as a liaison between our restaurant, nightlife operations, and the community, driving brand visibility both online and offline. The position promotes a positive culture, oversees guest engagement, events, marketing, social media, and partnerships, while supporting financial performance and brand growth.

Responsibilities

Develop and execute sales, marketing, guest engagement, and nightlife strategies.
Create business plans and programming for rooftop bars, nightlife, and guest engagement.
Implement strategies to increase awareness, traffic, sales, and repeat visits.
Develop and manage promotional campaigns, including specials and loyalty initiatives.
Plan, coordinate, and execute in-house and off-site events.
Manage event logistics, including entertainment, vendors, budgets, and operational coordination.
Source and book entertainment, evaluating programming based on brand fit and financial performance.
Build and maintain relationships with local businesses, organizations, and industry partners.
Represent the venue at community events and industry gatherings.
Develop and manage the guest referral program.
Manage social media activities across platforms like Instagram, Facebook, and TikTok.
Develop and maintain a content calendar aligned with events and marketing objectives.
Capture and coordinate photo and video content.
Create and publish relevant, high-quality content across digital channels.
Develop engaging website and blog content.
Respond to social media comments, messages, and online reviews.
Develop, execute, and evaluate social media and digital marketing campaigns.
Monitor engagement, audience behavior, and market trends to adjust strategies.
Track and report on event attendance, revenue, referral activity, and campaign performance.
Develop and manage financial and guest satisfaction plans for rooftop bars and nightlife.
Collaborate with food and beverage leadership to improve financial performance.
Monitor sales, costs, and profitability.
Assess market position and recommend enhancements to achieve objectives.
Develop and execute bar and nightlife programs.
Monitor guest and employee satisfaction, service standards, and operational performance.
Ensure adherence to beverage and food standards.
Lead, influence, and motivate team members.
Evaluate programming, partnerships, and marketing opportunities.
Develop and manage cross-functional initiatives.
Promote and reinforce the brand's service culture.
Ensure employees understand and execute service expectations.
Set and ensure clear service expectations for guests.
Manage and resolve guest complaints.
Support departmental orientation and onboarding programs.
Enforce company handbook, SOPs, policies, and processes.
Act as manager or duty manager when required, ensuring standards are maintained.

Requirements

3+ years of experience in event planning, marketing, promotions, or social media management (restaurant/hospitality experience preferred).
Strong written and verbal communication skills.
Ability to manage multiple projects and deadlines.
Experience with social media platforms and basic content creation.
Outgoing and personable demeanor for community representation.
Ability to build relationships within the local nightlife, F&B, and promoter communities.
Basic budgeting and reporting skills.
Flexible schedule, including evenings and weekends.
Familiarity with email marketing or CRM/loyalty platforms.
Experience with graphic design tools (Canva, Adobe Express, etc.).
Existing local network or community connections.
Photography/videography skills.
Excellent telephone, social media, and email etiquette.
Creative thinker with the ability to implement action plans.
Detail-oriented.
Solid understanding of the nightlife business.
Solid financial skills and ability to analyze financial statements.
Strong professional network and relationships within local nightlife community, F&B, promoters, and other industry leaders.
Ability to thrive in a fast-paced environment.
Excellent organizational and time management skills.
Proficiency in MS Office (Word, Excel, PowerPoint, Outlook).
Ability to travel locally for networking.
Ability to work in a fast-paced, physically demanding environment.
Ability to stand, walk, and reach for 60% of working time.
Ability to sit for 30% of working time.
Ability to push, pull, lift, and grasp objects.
Ability to maintain body equilibrium in challenging conditions.
Ability to climb and ascend/descend ladders, stairs, and ramps.
Ability to carry loads greater than 35 pounds and exert up to 50 pounds of force occasionally.
Ability to communicate clearly with guests in the primary language of the restaurant (primarily English).
Ability to hear at normal speaking levels.
Specific vision abilities including close, distance, color, peripheral, depth perception, and focus adjustment.
Ability to read and interpret documents.
Ability to effectively present information and respond to questions.
Ability to express or exchange ideas by spoken word.
Ability to perform basic mathematical calculations.

Skills

Event Planning
Marketing
Promotions
Social Media Management
Content Creation
Relationship Building
Budgeting
Reporting
Email Marketing
CRM/Loyalty Platforms
Graphic Design
Photography
Videography
Mixology Knowledge
Entertainment Booking
Hospitality Concepts
MS Office Suite

Location

Local

Work Type

Full-time
Hybrid

Experience Level

3+ years

About the Company

IMCMV's mission, values, and vision.

Equal Opportunity

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.