About the Role
Lead the execution of regional marketing plans for DACH and France from our London office over the next 5 months, bringing the brand to life through standout campaigns, exciting product launches, and consumer-centric activity.
Responsibilities
- Own and deliver the marketing plan and budget for DACH and France, aligned to global brand strategy and local commercial priorities.
- Build and manage relationships with local agencies, with a particular focus on delivering high-quality earned attention activation in Germany.
- Lead the development and delivery of trade marketing plans with key retailers, working closely with the commercial team to unlock growth opportunities.
- Act as the day-to-day marketing lead for DACH & France, ensuring clarity on priorities, strong execution discipline, and accountability for delivery.
- Partner with central teams (e.g. TikTok, paid media, content) to ensure activity is delivered to brief and measured effectively.
- Ensure strong alignment between brand, commercial, and distributor partners to maximise the impact of all activity.
- Champion the voice of the local consumer, using market insight to inform activation and optimise performance.
- Deliver the current marketing plans across DACH and France, keeping activity on track and on time.
- Keep activity prioritised against commercial impact, and manage budget to maximise every pound.
- Partner with agency teams to deliver best-in-class creator, social and PR campaigns.
- Deliver standout activation, particularly through earned attention and trade marketing.
- Manage local agencies to deliver high-quality, insight-led activation.
- Set clear briefs, hold standards high, and keep outputs on brief.
- Collaborate with central brand, social, and media teams to keep execution consistent and high-quality.
- Work closely with DACH & France commercial teams to keep marketing aligned with retailer priorities.
- Influence stakeholders where activity sits outside direct control.
- Be the day-to-day go-to for all marketing activity in DACH & France.
- Deliver against timelines, budgets, and KPIs.
- Track marketing effectiveness across channels and initiatives.
- Use insight to keep activity performing and flag anything that needs adjusting.
Requirements
- Fluent in German.
- Experience in Germany FMCG brand marketing, ideally in food.
- Able to hit the ground running and deliver at pace from day one, with experience picking up live plans and keeping them moving.
- Experience running creator/influencer campaigns that have driven results.
- Experience working with agencies e.g PR / creator.
- Experience working in a multinational business, comfortable influencing stakeholders across markets.
- Strong collaboration and stakeholder management skills across functions and geographies.
- Strong energy and emotional intelligence, with the ability to keep momentum and alignment across markets.
- Commercially aware, with a clear understanding of how marketing drives results.
- All applicants must have the right to work in the United Kingdom.
Skills
- Marketing plan execution
- Budget management
- Agency relationship management
- Trade marketing
- Commercial collaboration
- Consumer advocacy
- Market insight utilization
- Creator campaigns
- Social media campaigns
- PR campaigns
- Earned attention activation
- Stakeholder influence
- Performance tracking
- Data analysis
Location
- London office
Work Type
- Fixed-Term Contract
- Onsite
Experience Level
- Experienced marketer
Benefits
- Opportunity to grow and evolve role and responsibilities
- Develop career at pace
- Support, guidance, and training
- Life Insurance
- Private Health Insurance
- Respect, trust, and honesty
- 25 days holiday plus public holidays (pro rata for FTC and calendar year)
About the Company
- Little Moons are bitesized, handheld balls of artisan gelato, cheesecake, and ganache wrapped in a soft and chewy rice flour dough.
- Founded in 2010 by Vivien and Howard Wong.
- Product roots in high-end restaurants, now in retail packs across frozen and chilled snacking categories.
- Rapidly established mochi, and frozen and chilled snacking, across the world.
- Generated more than £50m revenue in 2025.
- Certified B Corporation, committed to balancing profit and purpose.
- Part of a global community of businesses meeting high standards of social and environmental impact.
- Proud of a culture built on smart, passionate, interesting, and funny people who support each other and live values.
- Mission-driven company.
Equal Opportunity
- We are committed to welcoming everyone, regardless of gender identity, orientation or expression.
- We are diverse in age, race, physical or mental ability, ethnicity, and perspective.
- Our diversity fuels our innovation, brings diversity of thought, and connects us closer to our customers and the communities we serve.
