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About the Role
The Content Insight Team works closely with Commissioning and Scheduling to deliver key insights and bring the voice of the audience to the heart of key decision making. The role will work primarily across Factual, News and Entertainment programmes, working closely with the Senior Insight Manager to help deliver key insights on our programmes, genres and channels.
Responsibilities
- Monitor and report on programme performance.
- Collaborate with Content Data Analysts to automate performance dashboards and streamline reporting.
- Build and maintain high-impact relationships with the Commissioning Team to integrate audience insights into the creative lifecycle.
- Design and lead end-to-end research projects using quantitative and qualitative methods.
- Develop and analyse questionnaires to gather feedback on Content.
- Facilitate or commission focus groups for in-depth audience feedback.
- Translate complex data sets into compelling presentations for non-analytical stakeholders.
- Analyze market and cultural trends to ensure content relevance and innovation.
Requirements
- Deep understanding of ITV, BARB, First Party Data, Programmes and Viewers.
- Strong capability in analysing various data sets to extract meaningful insights and trends.
- Expertise in overseeing qualitative and quantitative research projects.
- Knowledge and experience of various research methodologies.
- Proficiency in building and maintaining strong relationships.
- Aptitude for embracing change, automating processes, and modernising reporting.
Skills
- Communication & Presentation Skills
- Data Visualisation
- Creativity & Innovation
- Passion for TV Content, and ITV, with an excellent understanding and interest in Unscripted Content
- Experience in building relationships with Creative Stakeholders
Location
- ITV White City, London
- Hybrid
Work Type
- 14 Months Fixed Term
- Maternity Cover
- Hybrid
Benefits
- Flexible working with a range of options
- Generous holiday allowance, plus you can buy more
- Annual bonus opportunity
- Competitive pension contribution
- Save as you earn - with an opportunity to buy ITV shares
- Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life
About the Company
- ITV is on a mission to Supercharge Streaming and Optimise Broadcast with data and insight right at the centre of our strategy.
- Our Insights Group brings the voice of our audiences into the heart of our business.
- ITV is for everyone.
- Shaping culture is in the DNA of ITV.
- ITV productions are famous all over the world and we’re at the forefront of the digital streaming revolution.
- When you join us, you enter a fun working environment. With opportunities to learn, to grow and make a real difference.
- Small enough that your impact’s felt in the business, but big enough that your impact reaches millions of people.
- Come develop your skills, change TV and the course of your career. Don’t just watch it. Be part of it. Join ITV.
Equal Opportunity
- ITV strongly encourages applications for this role from Deaf, Disabled and/or Neurodivergent people.
- As a Disability Confident Leader, if you meet the minimum criteria for a role and you have declared that you are disabled, we’ll guarantee to take you to the next stage.
- We're happy to discuss any support/personalisation you may need during our application and selection process as part of our reasonable adjustments.
- There may be a few exceptions where we are not able to take all eligible candidates to the next stage due to the volume of applications.