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About the Role

We are seeking a Brand Marketing Manager to help build the next chapter of Jukebox. This role is for someone obsessed with brands, deeply plugged into culture and how brands grow today, and energized by the opportunity to build a modern consumer brand. You will be a close creative and strategic partner to the Head of Jukebox, helping define the brand's future direction and strategy across positioning, campaigns, social media, creators, retail, and new growth opportunities. This is a broad, hands-on role with the opportunity to shape both the brand and the business as Jukebox scales.

Responsibilities

Build the Brand – Help define Jukebox’s positioning, voice, creative world, and place in culture, with a strong point of view on what will make the brand distinctive and worth caring about.
Create Ideas People Talk About – Develop campaigns, launches, partnerships, PR moments, and unexpected ideas that earn attention and build long-term brand love.
Grow Community & Culture – Shape organic social and creator strategy, finding the people, conversations, trends, and opportunities that can turn consumers into a community.
Bring Jukebox Everywhere – Translate the brand across DTC, retail, paid, PR, and new channels—making sure Jukebox feels unmistakably Jukebox wherever it shows up.
Make It Happen – Take ideas from a brainstorm to something consumers actually experience, navigating budgets, timelines, partners, and cross-functional teams along the way.
Find What’s Next – Stay curious about the market, culture, consumers, and emerging brands. Identify whitespace, challenge assumptions, and help determine where Jukebox should go next.

Requirements

5+ years of relevant experience, with flexibility on level for an exceptional person.
Genuinely obsessed with brands—the person who notices a great campaign, new creator, emerging brand, or cultural shift before someone sends it in the group chat.
Digital and social instincts are second nature. You understand how brands are built today across creators, communities, content, earned attention, and real-world experiences—not just traditional marketing channels.
A creator as much as an operator. You generate ideas, have strong taste, and can turn a blank page into something people want to engage with.
A builder at heart who thrives when the answer isn’t obvious, jumps into unfamiliar problems, and would rather create the playbook than follow one.
Commercially minded enough to know that great brand building ultimately needs to grow the business—and comfortable making choices around budgets, priorities, and impact.
High agency and low ego. Comfortable challenging the thinking in the room, changing your own mind when someone has a better idea, and doing what it takes to move the work forward.
Excited by the chance to have real ownership and outsized impact on a brand still early enough to shape.

Skills

Brand positioning
Brand voice
Creative world development
Campaign development
Partnership development
Public relations
Organic social media strategy
Creator strategy
DTC marketing
Retail marketing
Paid media strategy
Cross-functional team collaboration
Budget management
Timeline management
Market analysis
Cultural trend analysis
Consumer insights
Emerging brand analysis
Digital marketing
Social media marketing

Location

New York City, NY (NoMad area)

Work Type

Full-time
Hybrid
3 days per week in the office

Experience Level

5+ years of relevant experience

Salary/Compensations

$115,000 to $135,000

Benefits

Medical
Dental
Vision
401k with Squatch match
PTO
Healthy snacks
Frequent company events
Free products

About the Company

At Dr. Squatch (www.drsquatch.com), we’re raising the bar on men’s personal care with our line of natural, high-performance products. We’re on a high-growth, fast-moving ride, continually introducing new product categories, launching into retailers nationwide, and growing internationally. We have been recognized and certified by Great Place to Work® multiple times, and we achieved status as a certified B Corp in 2023. We are looking for passionate, talented people who want to join us in our mission to inspire and educate men to be happier and healthier!
At Jukebox - the women’s brand from Dr. Squatch -we’re making better-for-you body care something women genuinely crave. We combine obsession-worthy scents with intentional, skin-loving ingredients to make everyday body care anything but boring. Find us at myjukebox.com and on shelves at Walmart and Target and we’re just getting started. We’re building a bold, joyful brand with the ambition to redefine women’s personal care.

Equal Opportunity

For Applicants with Disabilities. Reasonable accommodation will be made so that qualified applicants with disabilities may participate in the application process. If you need any accommodations during the hiring process, please let us know when you submit your application and we'll do our very best to adjust as needed.
Unsolicited Resume Policy. Dr. Squatch (“DRSQ”) employs an internal Talent Acquisition department. Exceptionally, DRSQ may choose to supplement that internal team with support from temporary staffing agencies, placement services, and/or recruiting agencies ("Agency"). Agencies are hereby specifically directed NOT to contact DRSQ employees directly in an attempt to present candidates. DRSQ’s Talent Acquisition team is responsible for all candidate presentations to our hiring managers.
To protect the interests of all parties, Dr. Squatch will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to DRSQ, including unsolicited resumes sent to a DRSQ email address or mailing address, directly to DRSQ employees, or to DRSQ’s resume database will be considered property of Dr. Squatch.
DRSQ will not pay a placement, service or other fee for any placement resulting from the receipt of an unsolicited resume. This also includes partial resumes, LinkedIn profiles, general candidate profiles, and/or candidate details or information. DRSQ will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees.
DRSQ’s Talent Acquisition team must provide advance written approval to an Agency to submit resumes and/or profiles for a specific job-opening, and the approval must be in conjunction with a valid fully executed staffing, placement or other service agreement. DRSQ will not pay a fee to any Agency that does not have a fully executed agreement in place prior to submission, receipt and placement of candidates.