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About the Role
The Senior Director, Demand, Canada, will define the country's demand strategy, lead a sales team, deepen executive relationships with agencies, brands, and DSPs, and drive sustainable revenue growth. This role combines strategic leadership, market influence, and hands-on commercial execution.
Responsibilities
- Own Canada's demand strategy, commercial planning, revenue targets, and business performance across agencies, brands, and DSPs.
- Lead and develop a high-performing sales organization through disciplined execution, forecasting, pipeline management, coaching, and accountability.
- Build executive relationships with Canada's largest buyers and position Magnite as a trusted strategic partner.
- Drive strategic growth by expanding existing partnerships and developing new demand opportunities across CTV, omnichannel, curated deals, and emerging channels.
- Lead complex commercial negotiations and strategic enterprise partnerships.
- Partner cross-functionally with Supply Partnerships, Product, Operations, and Marketing to influence strategy, accelerate product adoption, and maximize customer outcomes.
- Represent Magnite as a senior leader within the Canadian advertising ecosystem through industry engagement and thought leadership.
Requirements
- 10+ years of experience in programmatic advertising, digital media, or advertising technology.
- 5+ years leading enterprise sales teams with a track record of exceeding revenue targets.
- Established executive relationships across Canadian agencies, brands, and DSPs.
- Experience building and leading high-performing sales organizations.
- Executive presence with exceptional communication, presentation, and negotiation skills.
- Proven ability to influence cross-functional stakeholders and drive organizational alignment.
Skills
- Programmatic advertising
- Digital media
- Advertising technology
- Enterprise sales leadership
- Revenue target achievement
- Executive relationship building
- Sales organization development
- Communication
- Presentation
- Negotiation
- Cross-functional influence
- Organizational alignment
Location
- Toronto, Ontario
Work Type
- Hybrid Schedule (M/F remote, T/W/TH in-office)
Experience Level
- Senior Director
- 10+ years of experience
- 5+ years leading enterprise sales teams
Education Level
- Bachelor's degree in Business, Marketing or a related field; Master's degree preferred
Benefits
- Holiday Breaks and Quarterly Wellness Days
- Equity and Employee Stock Purchase Plan
- Parental Leave
- Retirement Plan
- Cell Phone Subsidy
- Fitness and Wellness Reimbursement
- Career Development Initiatives and a Career Growth Framework
- Culture and Inclusion Programs
- Bonusly Peer-to-Peer Recognition Program
- Community Service and Volunteer Events
- Company-Matched Charitable Contributions
- Mental Health Support
About the Company
- At Magnite, we cultivate an environment of continuous growth and collaboration.
- Our work impacts what millions of people read, watch, and buy.
- Magnite (NASDAQ: MGNI) is the world’s largest independent sell-side advertising platform.
- Publishers use our technology to monetize their content across all screens and formats including CTV / streaming, online video, display, and audio.
- Our tech fuels billions of transactions per day!
- The world's leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month.
- Magnite has offices across North America, EMEA, LATAM, and APAC.
- We believe collaboration is essential to success.
- Magnite strives to maintain a healthy work/life integration for all employees.
- We aim to incorporate a wide range of voices into our Magnite culture, cultivating an environment where employees feel welcomed, cared for, and encouraged to freely share ideas.
- We are committed to employee growth, collaboration, inclusion, and innovation.
- We invest in Magnite’s local communities.
- We seek talent from all backgrounds to champion corporate values of seeing the big picture and being catalysts of change.