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About the Role

Lead Product Manager needed to own the product strategy, discovery, delivery and adoption of one of our key clients digital transformations. This is a strategic leadership role, not solely a backlog-management position, requiring someone who can operate confidently from product vision and commercial strategy through to detailed execution.

Responsibilities

• Own and communicate the product vision, strategy and long-term direction.
• Align the product strategy with organisational objectives, customer needs, commercial priorities and the wider strategy.
• Define the target customer, value proposition, product principles and strategic outcomes.
• Develop and maintain an outcome-focused product roadmap spanning multiple workstreams or product squads.
• Translate market insight, customer problems, operational needs and technology opportunities into clear product opportunities.
• Balance short-term delivery with longer-term platform capabilities, scalability, technical health and innovation.
• Lead product investment decisions and clearly articulate the expected customer and business value.
• Lead customer discovery, user research, journey mapping, problem definition and validation activities.
• Identify opportunities to improve workflows, efficiency, collaboration and visibility.
• Use customer insight, market research and competitive analysis to inform product decisions.
• Lead multidisciplinary teams across Product, Engineering, Architecture, UX/UI, Data, AI, Quality Assurance, Security and Operations.
• Provide clarity on the customer problem, desired outcomes, priorities and decision-making principles.
• Establish effective discovery and delivery practices across the product lifecycle.
• Ensure product teams have clear epics, requirements, user stories, acceptance criteria and measurable outcomes.
• Work closely with engineering teams to make pragmatic trade-offs between scope, quality, time, cost and technical risk.
• Maintain a healthy, prioritised backlog without losing sight of the wider product strategy.
• Identify and remove blockers, manage delivery risks and resolve cross-team dependencies.
• Lead release planning, readiness reviews, rollout planning and post-launch evaluation.
• Continuously improve product and delivery ways of working across the programme.
• Use Agile approaches pragmatically, including Scrum, Kanban and continuous discovery practices.
• Act as the primary product representative for senior internal stakeholders, clients and programme governance forums.
• Communicate product strategy, progress, outcomes, risks, dependencies and trade-offs clearly to both technical and non-technical audiences.
• Build alignment across global, regional and functional stakeholders with competing priorities.
• Facilitate effective decision-making and provide recommendations when information is incomplete or ambiguous.
• Provide leadership, coaching and mentoring to Product Managers, Product Owners and cross-functional delivery teams.
• Set high standards for product discovery, prioritisation, communication, documentation and outcome measurement.
• Help establish and continuously improve the organisation’s product management practices and operating model.
• Create a culture of customer empathy, accountability, collaboration and continuous learning.
• Lead through influence, creating clarity and momentum even where you do not have direct authority.
• Represent and strengthen the product function across the wider organisation.

Requirements

• Significant experience in product management, with a proven track record of leading complex products from strategy through to delivery and adoption.
• Extensive experience as a Product Manager, Senior Product Manager or Lead Product Manager within a B2B/D2C Commerce or digital transformations.
• Demonstrable experience owning product strategy, roadmap, prioritisation and outcomes across complex products or platforms.
• Experience delivering workflow, project management, operations or back-office SaaS solutions.
• Proven experience leading greenfield product development, platform transformation or the replacement of legacy systems.
• Experience working across multiple product squads, delivery teams or interconnected workstreams.
• A track record of delivering measurable customer, operational or commercial outcomes—not just features or project milestones.
• Experience working with senior executives, enterprise clients and complex stakeholder groups.
• Experience operating effectively in a large, global organisation with formal governance and complex decision-making processes.
• Strong understanding of commerce eco-systems and online Customer Experience, preferably including agency operating models, workflows and client-service environments.
• Strong understanding of Agile, Lean and modern product management practices, including Scrum, Kanban, continuous discovery and outcome-based planning.
• Ability to move comfortably between strategic thinking, customer discovery, commercial planning and delivery detail.
• Exceptional communication, presentation, facilitation and influencing skills.
• Strong commercial awareness and the ability to connect product decisions to revenue, efficiency, customer value and organisational strategy.
• Excellent analytical, critical-thinking and problem-solving skills.
• Confidence making decisions in ambiguous environments and managing complex trade-offs.
• Proven ability to lead, coach and motivate people through influence, with or without direct line-management responsibility.
• Highly organised, self-directed and comfortable taking ownership of significant initiatives.
• Resilient, pragmatic and able to maintain momentum in a fast-moving transformation programme.
• Comfortable using product and delivery tools such as Jira, Confluence, Aha!, Productboard or equivalent.

Skills

• Product vision
• Product strategy
• Roadmap development
• Customer discovery
• User research
• Journey mapping
• Problem definition
• Validation
• Agile methodologies
• Scrum
• Kanban
• Continuous discovery
• Stakeholder management
• Executive engagement
• Coaching
• Mentoring
• Product management practices
• Operating model development
• Customer empathy
• Accountability
• Collaboration
• Continuous learning
• Influence
• Commercial awareness
• Analytical skills
• Critical-thinking
• Problem-solving
• Decision making
• Trade-off management
• Leadership
• Motivation
• Organisation
• Self-direction
• Ownership
• Resilience
• Pragmatism
• Momentum building
• Jira
• Confluence
• Aha!
• Productboard

Location

• Global

Work Type

• Full-time

Experience Level

• Lead
• Senior

Education Level

• Product Management certification is desirable
• Agile Product Owner certification is desirable

Benefits

• Opportunity to work with some of the most exciting brands around the world
• Career development
• Skill growth
• Empowerment to make a difference
• Opportunity to be yourself
• Respect for who you are

About the Company

• WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on.
• In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution.
• Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets.
• WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses.
• VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.
• WPP is the trusted growth partner for the world’s leading brands.
• Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
• WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

Equal Opportunity

• WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
• We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.