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About the Role

The Marketing Executive will play a key part in supporting campaigns that spark curiosity, build our brands, and connect with home cooks, gardeners, travelers, and lifestyle enthusiasts alike. Working in a hands-on, fast-paced environment, the Marketing Executive will plan and deliver campaigns that make an impact.

Responsibilities

• Develop and deliver consumer marketing campaigns across digital print and social media
• Work with authors, agents, and brand partners to maximise visibility and promotional opportunities
• Support on high-profile campaigns, brand partnerships, and key project launches
• Brief and manage the creation of promotional assets, from social media content and POS to catalogues and video
• Collaborate with Head of Digital Marketing and agencies to deliver paid advertising that drives pre-orders and book sales
• Deliver seasonal and brand campaigns and smart backlist programmes that drive sustained sales
• Regularly communicate campaign plans and results with key internal stakeholders
• Review campaign results and share insights to help shape future activity
• Manage budgets, approvals, and timelines with care and attention to detail

Requirements

• Experience in supporting marketing campaigns within publishing or a similar field
• An interest in using audience insights and data to inform marketing strategies
• A good understanding of social media platforms and how to engage audiences
• Creative and organised with a real enthusiasm for bringing ideas to life with guidance and support
• Enjoys working with others, with good time management skills to juggle multiple projects at once
• Commercially aware, interested in market trends, and thinking about how marketing can drive sales and engagement
• Comfortable analysing campaign results and suggesting creative approaches for next time
• A clear communicator who can quickly build strong relationships across internal teams and external stakeholders
• Passionate about travel books, cooking, gardening, and lifestyle publishing

Skills

• Social media platforms
• Audience insights
• Data analysis
• Campaign management
• Budget management
• Time management
• Communication

Location

• Pimlico, London

Work Type

• Hybrid
• Full-time

Experience Level

• Depending on experience

Salary/Compensations

• Up to £32,000 plus bonus

Benefits

• 25 days paid holiday entitlement in year one, plus bank holidays
• Generous pension scheme
• Volunteering policy and charity matching
• Employee assistance programme
• 60% discount on company books
• Cycle to work scheme and discounted gym membership
• Flex Fridays (1pm Finish*)
• Shopping discounts
• Up to 30 days remote working from abroad*
• Tree planted for every new employee

About the Company

• DK is committed to building a diverse workforce that reflects the varied communities that read our books across the world.
• DK is proud to announce that we have adopted The Halo Code.
• DK is a member of the disability confident scheme.
• DK supports flexible working and has introduced a new ‘smart-working’ policy with a hybrid approach of working weekly from home and in DK’s office.

Equal Opportunity

• We encourage applications from all individuals, regardless of age, religion, gender, ethnicity, disability, sexuality or social background.
• We guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.