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About the Role

This internship offers an excellent opportunity for a student interested in digital marketing, social media strategy, and consumer engagement within a leading trade publishing company. The Digital & Social Media Intern will work closely with the ABRAMS Digital and Social Media teams on projects spanning the creation, execution, and performance analysis of book-specific and event-driven campaigns. Interns will gain hands-on experience supporting major publishing brands and gain exposure to both creative and analytical aspects of digital marketing.

Responsibilities

Assisting with copywriting for social media and other digital marketing materials
Routing, organizing, and maintaining social media and digital assets
Coordinating consumer and influencer mailings
Participating in brainstorming sessions and contributing creative ideas
Conducting audience and consumer research
Updating and maintaining departmental organizational documents
Assisting with the evaluation and reporting of ROI for performance marketing campaigns
Learning strategies to maximize engagement and drive conversion across digital platforms
Learning and networking with ABRAMS employees, publishing professionals, and fellow interns
Gaining hands-on exposure to the publishing industry, from concept to finished product
Supporting research, project work, and day-to-day tasks within your assigned department
Contributing ideas and providing creative input on department projects
Collaborating with cross-functional teams and learning about various areas of the publishing business
Participating in workshops and discussions designed to deepen your understanding of publishing trends and processes
Receiving coaching, mentorship, and feedback from experienced ABRAMS professionals

Requirements

Must be currently enrolled as an undergraduate or graduate student at an accredited academic institution.
This internship is not open to recent graduates.
Currently enrolled in a college program with a focus/major in English, Communications, Marketing, or Publishing
Have an interest in pursuing a career in publishing and a passion for books
Have an interest in social media and digital marketing
Proficiency in Mac OS and MS Office Suite, with strong knowledge of Excel and PowerPoint
Working knowledge of Adobe Acrobat Pro
Working knowledge of social media platforms, including Instagram, X, Facebook, YouTube, and TikTok
Knowledge of Adobe Creative Suite and Canva, a plus
Exhibit a keen eye for detail and demonstrate strong organizational and time management skills
Possess excellent writing and communication skills and work well in a collaborative team environment
Be excited and motivated to learn, grow, research, and solve problems
A cover letter is required to be considered for this role.

Skills

Digital marketing
Social media strategy
Consumer engagement
Copywriting
Social media platforms (Instagram, X, Facebook, YouTube, TikTok)
Mac OS
MS Office Suite
Excel
PowerPoint
Adobe Acrobat Pro
Adobe Creative Suite (plus)
Canva (plus)
Organizational skills
Time management skills
Writing skills
Communication skills
Collaboration

Location

New York, NY

Work Type

Hybrid
20 to 35 hours per week

Experience Level

Internship

Education Level

Currently enrolled as an undergraduate or graduate student
College program with a focus/major in English, Communications, Marketing, or Publishing

Salary/Compensations

For credit only; must be enrolled in a college program offering internship credit.

About the Company

Founded in 1949 as the first U.S. publisher to specialize in art and illustrated books, ABRAMS has a long-standing reputation for publishing visually stunning, critically acclaimed, and bestselling works.
ABRAMS continues to lead in the creation and distribution of high-quality books across a wide range of categories—including art, photography, design, fashion, entertainment, cooking, craft, and popular culture—as well as award-winning children’s and young adult titles under imprints such as Abrams Books for Young Readers, Amulet Books, and Abrams Appleseed.
Headquartered in the creative heart of New York City, ABRAMS is home to a passionate team of editors, designers, marketers, and publishing professionals who bring bold ideas to life in collaboration with celebrated authors, artists, chefs, photographers, and cultural icons.
Our books are distributed globally and have helped shape conversations in classrooms, kitchens, museums, and living rooms around the world.
At ABRAMS, creativity, integrity, and collaboration are the foundation of everything we do.

Equal Opportunity

ABRAMS is deeply committed to diversity, equity, and inclusion—both in the stories we publish and in the culture we foster.
Through programs like the ABRAMS Amplify Award, we uplift and support underrepresented voices in children’s publishing.
Internally, we promote inclusive hiring practices and an environment where employees of all identities, backgrounds, and lived experiences are encouraged to bring their full selves to work.