About the Role
We are seeking a Senior Product Marketing Manager – Cybersecurity (m/f/x) to shape the market positioning of our cybersecurity solutions. This role involves owning product marketing strategy, driving messaging, sales enablement, content, competitive intelligence, and go-to-market execution for our MDR/XDR portfolio. You will translate complex cybersecurity capabilities into clear value for clients and partners, working closely with Product and Commercial teams.
Responsibilities
- Develop and own the positioning framework and value propositions for our cybersecurity offerings.
- Collaborate with Product and Commercial teams to define go-to-market strategies for new product launches and key service updates.
- Create and curate sales enablement materials including pitch decks, training, battlecards, case studies, and product guides.
- Build and maintain competitive intelligence that informs positioning, supports sales conversations, and influences product strategy.
- Define and execute a content strategy that supports thought leadership, demand generation, and customer education.
- Apply deep knowledge of cybersecurity threats, technologies, and market trends to inform messaging and positioning decisions.
- Track and measure the effectiveness of messaging and positioning initiatives, iterating based on customer feedback and market response.
Requirements
- 5+ years of experience in Product Marketing, with proven expertise in the cybersecurity domain.
- Demonstrated ability to define product messaging, execute go-to-market strategies, and enable sales teams in complex B2B SaaS environments.
- Strong understanding of cybersecurity market dynamics, customer pain points, and competitive positioning.
- Ability to speak confidently about MDR, EDR, IR, and related technologies.
- Excellent written and verbal communication skills, with the ability to translate technical concepts into clear business value.
- Strategic and analytical mindset with a bias for action.
- Comfortable setting direction and executing with high agency.
- Strong stakeholder management and project delivery skills.
- Experience working in remote, fast-growing environments where marketing operates with both strategic and hands-on responsibility.
- Fluent English.
- German language (C2) is required.
Skills
- Product Marketing
- Cybersecurity
- Go-to-market strategies
- Sales enablement
- Competitive intelligence
- Content strategy
- Messaging
- Positioning
- MDR
- EDR
- IR
- Stakeholder management
- Project delivery
Location
- Remote
Work Type
- Remote
- Full-time
Experience Level
- Senior
Benefits
- Competitive salary and benefits package
- Equity participation
- Generous time-off policy
- Wellbeing days
- Volunteering days
- Mentorship and growth opportunities
- Remote-friendly culture
- Quarterly meetups
- Annual company retreats
- Weekly lunches (NL)
- Thursday socials
About the Company
- Eye Security provides cybersecurity with embedded cyber insurance solutions for organizations in Europe.
- Headquartered in the Netherlands, the company has over 190 FTEs and is growing internationally after securing Series C funding of €60 Million.
- They combine cutting-edge technology with hands-on expertise to detect, respond to, and recover from cyber threats in real time.
- The team comprises talent from intelligence, military, tech, and consulting backgrounds.
- Their mission is to make enterprise-grade cybersecurity accessible to every business.
- Employees work on projects with an international footprint, solving real-world challenges and helping to build a safer digital future.
Equal Opportunity
- We are an equal opportunity employer.
- We are committed to making our hiring process accessible to everyone.
- If you need a reasonable accommodation to apply or interview for this role, please inform the TA team.
