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About the Role

We are seeking a senior growth leader to drive new business and expansion for our combined influence offering. This role reports to the Head of Influence and collaborates across Ogilvy Influence and Village Marketing. You will lead the identification, qualification, pursuit, and conversion of opportunities, focusing on net-new clients, expansion within existing clients, and network-generated leads. This is a strategic role emphasizing focus, leadership, and accountability to drive profitable, long-term growth, requiring expertise in influence, strategic selling, relationship building, and operations.

Responsibilities

• Own and manage inbound opportunities across Ogilvy Influence and Village Marketing.
• Evaluate opportunities based on strategic fit, revenue potential, profitability, timing, and likelihood to win.
• Lead credentials meetings, chemistry sessions, RFIs, RFPs, workshops, and formal pitches.
• Develop the pursuit strategy, including positioning, win themes, team casting, and competitive differentiation.
• Direct pitch narratives and materials, ensuring they are strategically strong, tailored, and grounded in our capabilities.
• Serve as a senior influence expert in prospective client conversations.
• Partner with finance, legal, and leadership on scopes, staffing plans, pricing, and negotiations.
• Build proactive growth plans for priority clients.
• Identify opportunities to expand into additional brands, business units, categories, markets, and stakeholder groups.
• Partner with account leaders to understand the broader client organization and uncover areas of whitespace.
• Turn successful work with one brand or team into broader portfolio relationships.
• Introduce new influence capabilities and solutions based on each client’s needs.
• Build relationships beyond the immediate day-to-day client team to create longer-term growth.
• Build strong relationships with agency, account, and capability leaders across Ogilvy and WPP.
• Identify opportunities to bring influence into existing client relationships, integrated pitches, and emerging briefs.
• Partner across social, PR, creative, sports and entertainment, commerce, media, experiential, and consulting to develop integrated solutions.
• Ensure our capabilities, case studies, and points of difference are understood across the network.
• Turn network relationships into a consistent source of qualified opportunities.
• Maintain a clear and accurate pipeline, including stage, revenue, probability, timing, ownership, and next steps.
• Lead regular pipeline and growth reviews with the Head of Influence and senior leadership.
• Establish clear qualification criteria and ways of working across the growth process.
• Partner with finance on forecasting, revenue planning, and profitability.
• Maintain the credentials, case studies, capability narratives, and materials needed to sell the business.
• Identify opportunities to package or productize new services.
• Create strong transitions from the pitch team into delivery.
• Mentor and develop members of the growth team.

Requirements

• 10 or more years of experience in influencer marketing, creator marketing, social, advertising, public relations, or integrated marketing.
• Deep knowledge of how influence work is strategically developed, scoped, sold, staffed, and delivered.
• Significant experience leading complex new business pursuits and integrated pitches.
• A track record of growing business through net-new wins, existing client expansion, or both.
• Strong senior client relationship and consultative selling skills.
• Experience navigating large, matrixed organizations and building relationships across multiple teams and capabilities.
• Strong commercial instincts, including experience with scopes, pricing, staffing models, and profitability.
• Exceptional storytelling, writing, presentation, and communication skills.
• The ability to lead cross-functional teams under tight timelines.
• A collaborative, entrepreneurial leadership style with a genuine drive to win.

Skills

• Influencer marketing
• Creator marketing
• Social media marketing
• Advertising
• Public relations
• Integrated marketing
• Strategic selling
• Relationship building
• Operations
• Storytelling
• Writing
• Presentation
• Communication

Location

• Remote

Work Type

• Full-time

Experience Level

• Senior

Salary/Compensations

• $100,000—$230,000 USD

Benefits

• Competitive benefits package

About the Company

• Village Marketing, part of WPP, is an advocacy-based marketing shop that builds brands through people, shifting focus from promotion to advocacy, audience to community, transaction to relationship, and message to conversation. They leverage creators throughout their process.
• WPP is the trusted growth partner for the world’s leading brands, uniting media intelligence, data solutions, creativity, production, enterprise solutions, and strategic counsel. They help clients navigate change, capture opportunity, and deliver transformational growth via their agentic marketing platform, WPP Open.

Equal Opportunity

• Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
• We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
• If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com.