About the Role
The Marketing Insights Strategist - AI is responsible for identifying, evaluating, and communicating emerging trends, technologies, partnerships, and market developments shaping the future of artificial intelligence and adjacent technology markets. This role serves as a strategic research and intelligence resource for Product Marketing, business unit leadership, and executive stakeholders.
Responsibilities
- Monitor and analyze emerging developments across artificial intelligence, machine learning, agentic AI, data platforms, automation, and adjacent technology markets.
- Conduct ongoing market research covering industry trends, technology adoption patterns, investment activity, startup ecosystems, analyst perspectives, and competitive developments.
- Identify emerging technologies, solution categories, and market opportunities that may have strategic relevance for SHI and its customers.
- Develop market intelligence reports, trend analyses, executive briefings, and strategic recommendations for business and marketing leadership.
- Identify emerging technology partners, vendors, startups, and ecosystem opportunities that may create strategic value for SHI and its customers.
- Evaluate potential partnerships and technology alliances by assessing market relevance, customer demand, competitive differentiation, and long-term growth potential.
- Identify opportunities for collaboration across SHI business units and technology practices, helping develop integrated solutions that address broader customer business challenges.
- Monitor customer buying trends and market shifts to uncover opportunities for new solution offerings, partner relationships, and cross-pillar initiatives.
- Produce strategic recommendations that connect emerging technologies, partner ecosystems, and SHI capabilities into actionable growth opportunities.
- Support Product Marketing Managers with market research, competitive analysis, customer insights, positioning, and messaging development.
- Collaborate with business unit leaders to understand emerging technology priorities and provide relevant market intelligence and strategic recommendations.
- Track competitor positioning, product announcements, acquisitions, investments, partnerships, and go-to-market activities.
- Create executive-ready presentations that communicate complex industry trends and their potential business impact.
- Assist in the development of thought leadership content, strategic narratives, keynote themes, and future-focused marketing initiatives.
- Support portfolio leaders in evaluating future market adjacencies, emerging solution areas, and expansion opportunities.
- Maintain market intelligence frameworks, research repositories, and reporting processes that improve organizational awareness of emerging trends.
- Leverage AI-powered research tools and data sources to enhance research efficiency and insight generation.
- Serve as an internal advocate for continuous learning and awareness of emerging technologies.
Requirements
- Bachelor's degree or equivalent relevant experience required.
- 3-5 years of experience in market intelligence, research, product marketing, consulting, analyst relations, strategy, or related disciplines.
- Demonstrated interest in artificial intelligence, emerging technologies, and technology industry trends.
- Experience conducting primary and secondary research and producing executive-level analysis.
- Strong presentation, writing, and communication capabilities.
- Ability to analyze complex information and translate findings into actionable business recommendations.
- Ability to connect market trends, customer requirements, and organizational capabilities into recommendations for future growth.
- Ability to travel to SHI, partner, and customer events (15%)
Skills
- Market research and competitive intelligence methodologies
- Analysis of artificial intelligence, machine learning, and emerging technology markets
- Executive presentation development and insight communication
- Ability to synthesise large volumes of information into concise strategic recommendations
- Ability to identify strategic partnership opportunities, ecosystem trends, and cross-solution growth initiatives
- Experience using research, analytics, and AI-powered intelligence tools
Experience Level
- 3-5 years of experience
Education Level
- Bachelor's degree or equivalent relevant experience
Salary/Compensations
- $100,000 - $140,000
Benefits
- Medical
- Vision
- Dental
- 401K
- Flexible spending
About the Company
- Since 1989, SHI International Corp. has helped organizations change the world through technology.
- We’ve grown every year since, and today we’re proud to be a $16 billion global provider of IT solutions and services.
- Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next.
- The heartbeat of SHI is our employees – all 7,000 of them.
- Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
- Continuous professional growth and leadership opportunities.
- Health, wellness, and financial benefits to offer peace of mind to you and your family.
- World-class facilities and the technology you need to thrive – in our offices or yours.
Equal Opportunity
- Equal Employment Opportunity – M/F/Disability/Protected Veteran Status
