Senior Copywriter (CPG) at VML | NY, US | Rezi

Senior Copywriter (CPG) at VML

Senior Copywriter (CPG)

VML · NY, US

1 weeks ago

Senior Copywriter (CPG)

VML · NY, US

10 days ago
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About the Role

VML is seeking a Senior Copywriter to join our world-class creative team. We are looking for a next-level conceptual thinker and writer who excels at creating attention-grabbing work across all platforms. The ideal candidate is a storyteller fascinated by human behavior, digs deep for insights, and is curious by nature. We seek a creative who can transform great ideas into award-winning work, possesses a passion for visual storytelling, and enjoys selling their ideas.

Responsibilities

  • Innovate: Create interactive concepts and campaigns, developing keen concepts that exceed client objectives and expectations while engaging others.
  • Translate: Capture brand voice in interactive marketing materials including site copy, emails, and banner ads.
  • Craft: Manage several projects/campaigns at a time, overseeing the conception and writing of all forms of online advertising, social marketing, and email.
  • Collaborate: Partner with art directors for the timely development and execution of campaigns and projects, including the conception and execution of final deliverables.
  • Concept: Develop big ideas and innovative tactics that can span a range of platforms, including digital, mobile, social, CRM, and broadcast.

Requirements

  • Minimum of 5 years’ experience in an agency setting.
  • A portfolio demonstrating strong conceptual thinking, a sharp voice, and versatility.
  • Solid experience with writing and presentation tools.
  • Ability to work under tight deadlines and manage multiple projects simultaneously.
  • Ability to work collaboratively as part of a larger team in a fast-paced environment.
  • Strong communication and presentation skills.
  • Patience and readiness to address feedback from creatives, strategists, account leads, and client-side stakeholders at many stages of content development.
  • A strong work ethic.
  • CPG experience is a plus.

Skills

  • Conceptual thinking
  • Writing
  • Storytelling
  • Brand voice
  • Interactive marketing
  • Online advertising
  • Social marketing
  • Email marketing
  • Digital
  • Mobile
  • CRM
  • Broadcast
  • Presentation tools
  • Communication

Location

  • Remote
  • Hybrid

Work Type

  • Hybrid

Experience Level

  • Senior

Salary/Compensations

  • $60,000—$140,000 USD

Benefits

  • Group health coverage options (medical, dental, vision)
  • Generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution)
  • Variety of paid time off offerings
  • Real-time feedback
  • Growth-oriented mindset
  • Training opportunities through VML and WPP

About the Company

  • VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth.
  • VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's.
  • In 2026, VML was named Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions.
  • VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
  • VML is part of WPP, the trusted growth partner for the world's leading brands.
  • Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

Equal Opportunity

  • WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
  • We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.