About the Role
Badger ToyotaLift is seeking a highly organized and motivated sales professional to support the aftermarket sales team in maintaining an existing book of business and driving new customer development within a defined territory.
Responsibilities
- Maintain and grow existing customer relationships while identifying opportunities to increase customer loyalty and service penetration.
- Identify opportunities to sell parts, planned maintenance agreements, repairs, batteries, tires, operator training, fleet optimization solutions, and other aftermarket products and services.
- Demonstrate success in prospecting and developing new customer opportunities.
- Develop and execute a territory sales plan to maximize customer retention, account growth, and new business development.
- Conduct all business with honesty, integrity and professionalism, while building and maintaining strong relationships with professional buyers.
- Perform regular customer-facing visits, meetings, and interactions within the assigned territory to support relationship development, identify customer needs, and promote aftermarket solutions.
- Develop a thorough understanding of Company products and competitive offerings to effectively specify, recommend and sell aftermarket products supporting material handling equipment.
- Meet established sales, customer retention, and business development objectives.
- Maintain accurate customer records, activities, opportunities, and communications within HubSpot CRM, including entering and updating customer data in a timely manner.
- Foster positive, collaborative working relationships with internal teams.
- Communicate customer needs and equipment opportunities to the appropriate departments while identifying solutions that align with the customer's best interests.
- Communicate and follow up on all service department estimates in a timely manner.
- Perform other duties as assigned.
Requirements
- Must possess a valid driver’s license, the ability to maintain a good driving record, and valid car insurance.
- Bachelor’s Degree preferred.
- Minimum of 2-3 years of outside sales, account management, or customer relationship experience preferred.
- Excellent written and verbal communication skills.
- Results driven with strong attention to detail and effective time management skills.
- Knowledge of software programs, including Microsoft Office Suite and CRM databases.
- Must uphold the Atlas Core Values: Promote Integrity, Value People, Passion for Winning, Embrace Community, Continuous Improvement.
- This position is primarily performed in an office setting and involves prolonged periods of sitting and computer use.
- Occasional physical activities may be required, including, but not limited to, standing, bending, crouching, twisting, pulling, pushing, and lifting (typically up to 80 lbs.), as needed.
- Regular travel within an assigned territory is required; the ability to operate a motor vehicle is necessary for this role.
Skills
- Microsoft Office Suite
- CRM databases
- Sales
- Account Management
- Customer Relationship Management
Location
- Defined territory
Work Type
- Full-time
- Office setting
- Travel within assigned territory
Experience Level
- 2-3 years preferred
Education Level
- Bachelor’s Degree preferred
Benefits
- Medical
- Dental
- Vision plans
- HSA options
- FSA options
- Company-paid life insurance
- Short-term disability plans
- Long-term disability plans
- 401(k) plan with company match
- Tuition reimbursement benefits
About the Company
- Badger ToyotaLift is part of the Atlas Companies, an authorized Toyota Forklift Dealer committed to providing quality service, premium equipment, and innovative solutions for companies of all sizes.
- Atlas has a strong, people-first culture with a commitment to excellence, core values, and professional development opportunities.
- Atlas enjoys bringing teams together through events such as food trucks, BBQ’s, holiday parties, celebration lunches, and sporting events.
- Atlas values personal/family time and offers a Monday-Friday schedule.
- Atlas associates receive generous paid time off AND 8 paid holidays.
- Atlas supports professional advancement through tuition reimbursement benefits and internal growth opportunities.
Equal Opportunity
- Atlas is proud to be an Equal Opportunity Employer (veterans and individuals with disabilities included) and Drug Free Workplace.
