Senior/Product Manager at INVIVOSCRIBE INC | CA, US | Rezi

Senior/Product Manager at INVIVOSCRIBE INC

Senior/Product Manager

INVIVOSCRIBE INC · CA, US

1 months ago

Senior/Product Manager

INVIVOSCRIBE INC · CA, US

a month ago
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About the Role

The Senior/Product Manager is responsible for leading strategic product marketing initiatives including portfolio development, lifecycle management, global launch planning, and optimization to drive revenue and profitability.

Responsibilities

  • Own the marketing strategy for a portfolio of high-complexity products and/or services, from concept through maturity.
  • Manage all commercial elements of the product lifecycle including planning, positioning, product requirements development, product launch, product maintenance and post market surveillance for product portfolio.
  • Drive voice-of-customer (VoC) programs and competitive intelligence initiatives to identify market opportunities and influence product development priorities.
  • Drive product pipeline growth by identifying and drafting proposals for the Project Review Board for potential new and enhanced products and services.
  • Serve as a cross-functional leader that oversees the development and evolution of clinically relevant, high-quality products and clinical services leveraging market research and competitive analysis to define design requirements and feature prioritization.
  • Develop sales enablement tools and train key stakeholders on product positioning and messaging that differentiates our products from the competition.
  • Lead planning and execution of KOL engagement strategies for major conferences and industry events, including speaker selection, scientific messaging alignment, and post-event follow-up.
  • Contribute to marketing campaigns that educate target audience on the unique value proposition and advantages of products and services.
  • Manage technical documentation and labeling (in various languages).

Requirements

  • Bachelor’s degree in a scientific or other related discipline with, typically, 5+ years of progressive marketing experience at a biotechnology or pharmaceutical company.
  • Demonstrated success managing high-impact, cross-functional initiatives across multiple geographies or market segments.
  • Prior oncology, MRD, NGS experience is highly advantageous.
  • Experience with clinically regulated testing is advantageous.

Skills

  • Product Marketing
  • Portfolio Development
  • Lifecycle Management
  • Global Launch Planning
  • Product Requirements Development
  • Product Launch
  • Product Maintenance
  • Post Market Surveillance
  • Voice-of-Customer (VoC) Programs
  • Competitive Intelligence
  • Product Pipeline Growth
  • Cross-functional Leadership
  • Market Research
  • Competitive Analysis
  • Sales Enablement
  • KOL Engagement
  • Marketing Campaigns
  • Technical Documentation Management
  • Labeling Management

Location

  • San Diego

Work Type

  • Full-time

Experience Level

  • Senior

Education Level

  • Bachelor's degree
  • MBA

Benefits

  • Competitive compensation and performance incentives
  • Comprehensive global benefits

About the Company

  • Invivoscribe is an industry pioneer and global leader in precision oncology diagnostics.
  • For more than 30 years we have driven international standardization of molecular and flow cytometry testing and expanded access to advanced cancer therapies worldwide.
  • Our mission is simple and unwavering: Improving Lives with Precision Diagnostics ®
  • Headquartered in San Diego, with operations across North America, Europe, and Asia, Invivoscribe develops and manufactures a comprehensive portfolio of molecular and flow cytometry assays, reagents, controls, and bioinformatics tools under ISO 13485 design control.
  • Our products and services support more than 700 clinical laboratories in over 160 countries.

Equal Opportunity

  • Invivoscribe is an Equal Opportunity Employer.