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About the Role

The Manager, Content Profitability plays a critical role in shaping Rogers' content strategy across its TV and streaming portfolio. This role serves as the central lead for content performance analytics, profitability modeling, and strategic insights, leveraging data-driven analysis to optimize content investments, packaging, merchandising, pricing, revenue, and customer engagement. The insights and recommendations will directly support executive decision-making and contribute to the growth and profitability of Rogers' TV content add-ons and on-platform business.

Responsibilities

Develop business cases, models, and performance analyses to support content strategy, revenue growth, packaging decisions, and cost optimization initiatives.
Analyze TV consumption, engagement, and subscription trends across video products and content offerings to identify opportunities for growth and profitability.
Deliver actionable insights and recommendations to support executive decision-making and long-term content planning.
Create executive-ready presentations that communicate complex analyses, strategic recommendations, and project updates in a clear and compelling manner.
Support the strategy and ongoing management of TV add-on products including premium sports, international programming, theme packs, VOD, and pay-per-view offerings.
Evaluate packaging, pricing, bundling, and promotional opportunities to maximize customer value and business performance.
Assess the financial and customer impact of content and product changes, including channel launches, removals, and rate adjustments.
Lead cross-functional initiatives from planning through execution, partnering with teams across the organization to deliver successful go-to-market outcomes.
Coordinate and influence stakeholders to ensure alignment on business objectives, priorities, and execution plans.
Monitor Canadian and global media trends, including content rights, streaming services, packaging innovations, pricing strategies, and emerging business models.
Translate market insights into recommendations that strengthen Rogers' competitive position and TV-add on profitability.

Requirements

Relentless attention to detail and accuracy.
Self-motivated with demonstrated ability to manage multiple priorities and thrive in a fast-paced environment with tight deadlines.
Interpersonal skills, with ability to engage, lead and collaborate in projects spanning various internal teams.
Strong analytical and critical thinking skills, with experience transforming large data sets into actionable business insights.
Proven experience developing financial models, forecasts, business cases, and executive presentations.
Strong communication and stakeholder management skills, with the ability to influence decisions across multiple business functions.
Advanced proficiency with Microsoft Excel and PowerPoint.
Experience working with Power BI or other data visualization tools.
A pre-employment background check will be conducted.
Candidates must clear a criminal background check.
A credit check and drivers abstract may be required depending on the role.

Skills

Microsoft Excel
Microsoft PowerPoint
Power BI
Data visualization tools
Financial modeling
Forecasting
Business case development
Executive presentations
Analytical skills
Critical thinking
Stakeholder management
Communication skills
Interpersonal skills
Canadian television industry knowledge
Streaming industry knowledge
Subscription-based business knowledge
Media industry knowledge
Entertainment industry knowledge

Location

333 Bloor Street East (824), Toronto, ON

Work Type

Full time
Onsite

Experience Level

Manager

About the Company

We are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love—and our innovative team is growing.
We are looking for dedicated team members to join our Corporate team who have a genuine passion for making positive impacts on customers and the communities where we live and work.
We have a variety of business units with exciting and meaningful work waiting for you, including Communications, HR, Legal and Corporate Affairs, Supply Chain, Finance, and Real Estate.
If you are considering your next step, we have exciting opportunities waiting for you.
Come build a rewarding career at Rogers and be a driving force behind our success story!

Equal Opportunity

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong.
We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work.
Everyone who applies for a job will be considered.
We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation.
We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best.
Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work.
You matter to us!