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About the Role
MKTG Sports + Entertainment is seeking an experienced Senior Manager to join our Content team. This role involves building and executing social and influencer campaigns, leading creative ideation and strategy, and delivering excellent client service, ideally with a strong sports background.
Responsibilities
- Lead end-to-end process with a focus on social strategy development, editorial content development, influencer partnership execution, and reporting.
- Support team across content workstreams, including deck writing, concept ideation, briefing, campaign management, copywriting, and reporting.
- Recommend effective talent for influencer partnerships and develop content ideas supporting influencer strategies.
- Support drafting influencer contracts, negotiate fees, and manage influencer relationships from contracting through campaign wrap-up.
- Manage project timelines and ensure deliverables are met across social and influencer programs.
- Analyze social data and translate it into actionable insights for owned and influencer social reports.
- Partner with the sponsorship/consulting team to guide integrated social strategy and develop best practices.
- Inspire and drive innovative new social media approaches informed by current and emerging platforms/trends.
- Maintain strong awareness of the sports and marketing industry.
Requirements
- Minimum of 5-7 years of experience in a similar agency role, agency experience preferred.
- Social media savvy with a pulse on trends across social, creator, and sports ecosystems.
- Engrained in culture and sports landscape, keeping a pulse on news, trends, and key milestones.
- Experience writing decks with the ability to develop and pitch digestible strategies to clients.
- Experience identifying creators and influencers for brand partnerships.
- Experience building social media and influencer strategies.
- Experience leading brainstorms and translating ideas into strategic concepts for clients.
- Proactive with the ability to manage projects independently.
- Comfortable interfacing with clients and working with cross-functional teams, including creative and production.
- Ability to lead client calls, develop account POVs, and provide real-time feedback and direction.
- Ability to understand social analytics and turn data into actionable insights.
- Strong project-management skills with the ability to juggle multiple projects.
- Detail-oriented and organized.
- Excellent communication and collaboration skills.
- Welcomes feedback as an opportunity to grow.
Skills
- Social media strategy
- Influencer marketing
- Content creation
- Creative ideation
- Client service
- Social media analytics
- Project management
- Communication
- Collaboration
- Deck writing
- Influencer identification
- Contract negotiation
Location
- NYC
- Charlotte, NC
Work Type
- Hybrid
- Full time
- Permanent
Experience Level
- Senior Manager
- 5-7 years
Salary/Compensations
- $85,000 - $100,000
Benefits
- Flexible holiday package starting at 20 days
- Corporate discounts
- Commuter benefits
- Cell phone reimbursement
- Medical insurance
- Vision insurance
- Dental insurance
- Life insurance
- Short-term disability insurance
- Long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave
About the Company
- MKTG Sports + Entertainment is a global agency that harnesses the power of sports and entertainment for brands.
- For over 20 years, we've ignited fandom and innovated activation in the world of sports and entertainment.
- We leverage deep insights and our network of seasoned & creative team members to create impact between properties, fans & brands.
- We help brands move at the speed of fans, aiming to know fans better than they know themselves.
- MKTG S+E is part of the broader dentsu Sports International network.
- We are an agency born of fanatics – fans of sports, music, data, art, and culture.
- Our core values focus on collaboration, community, inspiring change, pursuing excellence, and celebrating bravery.
- We are a community where you are free to be you, where good work gets rewarded, and you are energized by the team around you.
Equal Opportunity
- Dentsu is committed to providing equal employment opportunities to all applicants and employees without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
- Dentsu is committed to providing reasonable accommodation to individuals with disabilities and disabled veterans.
- We offer team member support through flexible working arrangements and schedules that promote work/life balance along with progressive parental and caregiver programs as well as opportunities to give back to the community as part of our global social responsibility efforts.