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About the Role

Cockroach Labs is building a modern, AI-first marketing organization and seeking a Marketing Operations Manager to combine operational excellence with emerging AI technologies to scale the go-to-market engine. This role is for individuals who excel at building systems, optimizing processes, and automating repetitive tasks within a collaborative, innovative marketing operations team.

Responsibilities

• Operationalize and optimize global campaigns across Marketo and Salesforce, managing segmentation, attribution, QA, and automation improvements.
• Own email operations org-wide, including campaigns, nurtures, and lifecycle programs, focusing on deliverability, personalization, and performance.
• Support execution of field programs, webinars, executive events, and roadshows.
• Manage registration workflows, attendee tracking, post-event follow-up, and pipeline attribution.
• Serve as primary Marketo administrator, maintaining database health through enrichment, deduplication, lead scoring, and routing.
• Own the operational health of key marketing technology integrations, including PLG tracking.
• Build and optimize automation workflows using n8n, Openprise, Clay, and APIs to eliminate manual work and improve operational efficiency.
• Translate emerging AI technologies into practical improvements across the marketing organization.

Requirements

• 3+ years of marketing operations experience in a B2B enterprise go-to-market environment.
• Deep expertise in Marketo and Salesforce across campaign operations, lead management, and system integrations.
• Experience building high-performing email and cross-channel nurture programs, with strong command of deliverability, metrics, and optimization.
• A track record of designing and scaling AI-enabled workflows that improve how work gets done across teams or functions.
• A demonstrated ability to identify and integrate AI tools that reduce friction and shorten the time from insight to action.
• Experience embedding AI into repeatable processes to increase speed, consistency, and output quality at a system level.
• Strong project management skills and attention to detail.
• An entrepreneurial, self-starter mindset with proactive communication habits.

Skills

• Marketo
• Salesforce
• AI technologies
• Automation workflows
• n8n
• Openprise
• Clay
• APIs
• Project management

Location

• Remote
• Hybrid

Work Type

• Hybrid

Experience Level

• 3+ years

Salary/Compensations

• $95,000—$125,000 USD

Benefits

• Stock Options
• Medical Insurance
• Vision Insurance
• Dental Insurance
• Life and Disability Insurance
• Professional Development Funds
• Flexible Time Off
• Paid Holidays
• Paid Sick Days
• Paid Parental Leave
• Retirement Benefits
• Mental Wellbeing Benefits

About the Company

• Cockroach Labs is building the next era of software infrastructure with CockroachDB, designed to survive failures, scale without compromise, and adapt automatically. They are defining a future where complexity fades and infrastructure simply works at any scale, attracting ambitious individuals who want to shape industries.

Equal Opportunity

• Cockroach Labs is proud to be an Equal Opportunity Employer building a diverse and inclusive workforce. If you need additional accommodations to feel comfortable during your interview process, please email us at accessibility@cockroachlabs.com.