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About the Role
The New York Times advertising department is seeking a Manager of Measurement Analytics to transform data into compelling narratives that explain the value of our platform and products, focusing on campaign performance. This role will analyze audience and ad products to support Sales, Strategy, and Product teams. It is a hybrid role based in New York, requiring approximately 3 days per week in the office.
Responsibilities
- Develop expertise in the full suite of NYT research capabilities and measurement products.
- Lead meta-analyses merging first-party and third-party data sources to create narratives about The New York Times advertising platform and its audience.
- Monitor key datasets to identify trends, package insights, and communicate findings to support go-to-market strategies and client conversations.
- Translate complex analytical findings into clear insights for technical and non-technical partners, including senior leadership.
- Perform ad hoc analysis using data tools and 3rd party datasets to answer critical business questions.
- Serve as a consultative partner to Analytics teams, providing user feedback to guide the design of data dashboards and tools.
- Contribute to the development of new measurement capabilities, metrics, and frameworks for advertising products.
- Demonstrate support and understanding of journalistic independence and the company's mission.
Requirements
- 5+ years of experience in data analytics, media insights, ad tech, or a related quantitative field.
- Experience fielding measurement analysis and understanding performance reporting solutions (e.g., Brand Lift studies, Content Evaluation, Sales Lift, Incrementality, MTA).
- Experience with measurement and audience activation using data clean room solutions (e.g., LiveRamp, Snowflake).
- Experience translating complex data into applicable insights for non-technical audiences.
- Experience with SQL.
- Experience working directly with sales or client-facing teams.
Skills
- Data Analytics
- Media Insights
- Ad Tech
- SQL
- Data Visualization
- Meta-analysis
- First-party data
- Third-party data
- Data clean room solutions
- Salesforce
- Google Analytics
- Adobe Analytics
Location
- New York, NY
Work Type
- Hybrid
Experience Level
- Manager
Salary/Compensations
- $100,000—$110,000 USD
Benefits
- Medical, dental and vision benefits
- Flexible Spending Accounts (F.S.A.s)
- Company-matching 401(k) plan
- Employee stock purchase plan
- Paid vacation
- Paid sick days
- Paid parental leave
- Tuition reimbursement
- Professional development programs
- Variable pay (e.g., annual bonus, restricted stock)
About the Company
- The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism.
- We embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization.
Equal Opportunity
- The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law.
- All applications will receive consideration for employment without regard to legally protected characteristics.
- The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws.