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About the Role
We are seeking an experienced, ambitious, commercially minded Key Account Manager to drive profitable growth across London's on-trade channel. This role involves developing and managing relationships with high volume operators, independent pub companies, bars, restaurants, and managed groups, while working closely with route to market partners to maximize distribution, visibility, and rate of sale. The ideal candidate will combine strong commercial capability with a deep understanding of the London on-trade landscape, leveraging industry relationships and market knowledge to identify opportunities, influence decision-makers, and deliver sustainable growth.
Responsibilities
- Account Management & Business Development
- Developing JBP’s with key customers in London
- Build and deliver a growth pipeline
- Execute a sales strategy, in line with the wider business
- Manage relationships with key stakeholders, both internal and external
- Strong understanding of the market and category and able to influence and advise on this
- Passionately present to key partners and stakeholders
- Best in class route to market management
- Develop an activation calendar that’s executed to the highest standard
- Organise and understand the value of trade events
- Work in collaboration with the on-trade sales and customer service teams
- Provide accurate forecasting and pipeline management through CRM systems
- Deliver regular business updates and performance reviews
- Present to the wider commercial team
- Become the face of the brand in London and a true Thatchers brand advocate
Requirements
- Proven experience within the UK on-trade sector
- Existing network and strong understanding of the London on-trade market
- Track record of managing and developing key customers
- Track record of delivering new business
- Track record of driving profitable account growth
- Strong understanding of route to market structures, wholesalers and how to influence distribution
- Excellent commercial negotiation and influencing skills
- Highly analytical
- Confident using data and insights to inform decision-making
- Able to work independently while managing a large geographical territory
Skills
- Commercial capability
- Relationship management
- Market and category understanding
- Presentation skills
- Route to market management
- Forecasting
- Pipeline management
- Interpersonal skills
- Commercial negotiation
- Influencing skills
- Data analysis
- Decision-making
- Independent work
- Communication skills
Location
- London
- Field Based
Work Type
- Field Based
Experience Level
- Experienced
About the Company
- UK's leading cider business