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About the Role

EssenceMediacom is seeking an Implementation Director to oversee media planning for key clients, ensuring industry-leading implementation recommendations that drive business results and client relationships. The role involves managing the entire media planning process, leading the implementation team, and contributing to new business acquisition.

Responsibilities

• Oversee media planning for clients including Flutter Group, Tesco, and BT.
• Ensure industry-leading implementation recommendations founded in insight.
• Deliver business results and forge deeper client relationships.
• Ensure the comms brief is fit for purpose and ladders back to measurable outcomes.
• Pull the strategy through into implementation recommendations.
• Ensure the buying of media stays true to the approach.
• Lead the Implementation planning output of the team.
• Help the agency acquire new clients via new business.
• Work with the Implementation Partner to refine, expand, and improve the product.
• Leverage the strength of WPP while ensuring it is fit for purpose for all of EM’s clients.

Requirements

• Extensive media planning experience.
• Proven track record in delivering industry-leading media solutions for clients.
• Experience in running a large team and managing development.
• Ability to influence the most senior and demanding clients/Directors/internal stakeholders to gain commitment and drive decisions.
• Ability to pro-actively forge relationships with media owners, resulting in innovation opportunities.
• A track record for developing new ideas that have sound business benefit.
• Ability to spot new trends and disruptions before they hit the mainstream and implement them to create better work for our Directors and/or clients.
• Clear understanding of the challenges our clients face in the industry and uses this to work proactively to find solutions and deliver value.
• Ability to extract and filter relevant insights / research to support planning decisions.
• Ability to tell compelling implementation stories.
• Ability to sell (consultative selling).
• Genuine interest in industry research and new ways of working.

Skills

• Leading Collectively to Inspire transformational Creativity.
• Balancing People and Client Experiences by Cultivating Trust.
• Championing Growth and Development to Mobilize the Enterprise.
• Commercial approach aligned to commercial objectives.
• Deep understanding of how to plan media across brand and response.
• Deep Knowledge of industry media planning tools.

Location

• Remote
• Hybrid

Work Type

• Hybrid

Experience Level

• Director

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision insurance
• Dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days

About the Company

• WPP is the trusted growth partner for the world’s leading brands.
• WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
• EssenceMediacom, part of WPP, is a new breed of media agency.
• Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands.
• We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers.
• We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Equal Opportunity

• WPP Media is an equal opportunity employer and considers applicants for all positions without regard to characteristics.
• We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.
• If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.