About the Role
Serve as a subject matter expert and sparring partner for international key clients and your team lead. Coordinate content marketing and digital PR campaigns from kick-off to completion, including quality assurance. Lead campaign teams comprising content marketing managers, designers, and developers. Support department management in pitch preparation, execution, capacity, and budget planning. Implement campaign-specific content and digital PR strategies, including outreach, to achieve objectives. Create analyses, monitor performance, and generate reports on content effectiveness, deriving optimization recommendations. Develop clear PowerPoint presentations and confidently present findings to clients. Mentor managers, junior managers, and trainees.
Responsibilities
- Act as a subject matter expert and sparring partner for international key clients and your team lead.
- Coordinate content marketing and digital PR campaigns from kick-off to project completion, including quality assurance.
- Lead campaign teams consisting of content marketing managers, designers, and developers.
- Support department management in pitch preparation and execution, as well as capacity and budget planning.
- Implement campaign-specific content and digital PR strategies (including outreach strategies) in a goal-oriented manner.
- Create analyses, monitorings, and reports regarding content performance and derive associated optimization suggestions.
- Create clear presentations using PowerPoint and confidently present your findings to clients.
- Mentoring managers, junior managers, and trainees is also part of your responsibilities.
Requirements
- Minimum of five years of relevant professional experience in content marketing and/or digital PR with an SEO focus, or comparable expertise.
- Demonstrable experience in executing content marketing and digital PR campaigns, and in coordinating project teams (planning, execution, and evaluation), ideally in an agency environment.
- Proficient in Excel and experienced with AI tools such as ChatGPT, Perplexity, etc.
- Familiarity with data-driven campaigns for natural link building.
- Proficient with Google Analytics, Google Search Console, Sistrix, SEMrush, Ahrefs, and Majestics, as well as standard office software.
- Ideally experienced with project management tools like Notion or Trello.
- Proactively identify trends for new content marketing and digital PR standards and continuously expand your knowledge.
- Possess strong analytical skills and confidently interpret data from Google Search Console, GA4, and other analysis tools.
- Holistically evaluate the impact of content marketing and digital PR campaigns, from input metrics to actual business impact.
- Excellent German language skills (C2 or native level) and fluent English.
- Comprehensive experience in defining and measuring customer KPIs.
Skills
- Content Marketing
- Digital PR
- SEO
- AI Tools (ChatGPT, Perplexity)
- Data-driven Campaigns
- Natural Linkbuilding
- Google Analytics
- Google Search Console
- Sistrix
- SEMrush
- Ahrefs
- Majestics
- Office Software
- Project Management Tools (Notion, Trello)
- Analytical Skills
- Data Interpretation
- KPI Definition and Measurement
- PowerPoint
Location
- Berlin
- Germany
- Remote from abroad (up to six weeks per year)
Work Type
- Hybrid
- Remote
- Full-time
Experience Level
- Minimum 5 years of relevant professional experience
Education Level
- Excellent German language skills (C2 or native level)
- Fluent English
Benefits
- Flexible work model (office, remote, or choice of location in Germany)
- Up to six weeks remote work abroad per year
- Free lunch three times a week (vegetarian and vegan options available)
- Individual development plan and regular feedback meetings
- Access to internal and external training opportunities (Peak Ace Academy)
- Work-life balance with flexible working hours, part-time options
- 28 vacation days per year (Christmas Eve and New Year's Day are additional holidays)
- Discounts through corporate benefits portal
- Company pension scheme with a 20% employer contribution
- Well-equipped office in Berlin (technical equipment, fruit, drinks, collaboration space)
About the Company
- Peak Ace AG, founded in 2007, is an award-winning digital marketing agency based in Berlin with locations in Paris and Nantes.
- Over 170 employees deliver campaigns in more than 25 languages at a native level.
- Focuses on developing unique digital experiences, including Paid Advertising (PPC), SEO, Content Marketing, Digital Strategy, and specialized AI solutions like AI-powered Brand Monitoring and LLM Consulting.
- Provides customized, high-performance solutions for renowned clients such as Airbnb, TUI, and AutoScout24.
- Recognized as 'SEO Agency of the Year' and 'Multi-Territory Agency of the Year' in 2023.
- Received multiple awards for its corporate culture, including 'Best Agency Culture'.
- Other awards like 'Most Innovative Campaign' and 'Best Use of Search' highlight creativity and expertise.
