About the Role
Drive paid media, SEO, and AI-led strategies for lead generation and member acquisition in the health and fitness industry. This varied role allows hands-on experience across Google, Meta, AI search, and website performance, with direct impact on club performance and collaboration with club partners.
Responsibilities
- Support building and managing Google and Meta ad accounts for club partners.
- Recommend and implement A/B tests, audience refinements, and creative optimizations to improve lead quality and cost efficiency.
- Support ongoing SEO strategy and website updates for visibility and conversion.
- Write engaging ad copy tailored for Google and Meta campaigns.
- Utilize AI-powered insights for campaign optimization and ad creative generation.
- Monitor and analyze weekly advertising performance and prepare monthly reports for club partners.
- Collaborate with the marketing team to align digital activity with brand campaigns and acquisition goals.
Requirements
- At least two years in a paid media or digital marketing role.
- Confident using Meta Business Manager, Google Ads, and GA4.
- Strong analytical skills for interpreting data and providing actionable recommendations.
- Excellent written communication skills with a flair for ad copywriting.
- Genuine interest in using AI tools for campaign optimization, automation, or creative development.
- Solid grasp of SEO principles and best practice.
- Highly organized, proactive, and keen to explore new tools and testing opportunities.
Skills
- Paid Media
- SEO
- AI
- Google Ads
- Meta Business Manager
- GA4
- Data Analysis
- Ad Copywriting
- Website Optimization
Location
- Central London
Work Type
- Hybrid
Experience Level
- At least two years
Salary/Compensations
- £35,000
Benefits
- Benefits package
- Generous holiday allowance
- Bank holidays
About the Company
- A well-established and growing name in the health and fitness industry with clubs across the UK.
