Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
About the Role
Programmatic involves planning and executing programmatically bought media plans across display, video, and mobile platforms. You will be the programmatic media lead, providing strategic insight and consultancy to local markets, overseeing campaign executions across multiple EMEA markets, and developing industry-leading technology through supplier partnerships.
Responsibilities
- Effectively oversee your team’s programmatic accounts, ensuring ongoing and timely optimization.
- Proactively look for both tactical and strategic optimization opportunities.
- Take full responsibility for all wider client or team programmatic deliverables, including financial and commercial aspects.
- Take responsibility for the bigger picture in terms of your clients’ accounts.
- Work closely with the current Social / Cross-Channel Activation Director to deliver integrated channel strategy.
- Support any programmatic-involved transformation projects across AdTech.
- Consult and engage with local territories to drive digital maturity across Display & Programmatic.
- Act as a mentor to individuals, encouraging them to develop their full potential and career plans.
- Assist with research into, onboarding of, and best practice development for emerging programmatic platforms with Reservation Media and Investment teams.
Requirements
- Experience in a digital media agency, or commensurate experience in digital roles managing teams.
- Experience working with other Account Directors / Heads-of-Programmatic, and/or Marketing Directors / Marketing Managers on the client side.
- Experience with planning and running large-scale programmatic accounts.
- Adept at running campaigns across multiple countries / languages.
- Advanced knowledge of in-market programmatic challenges for key EMEA, LATAM & APAC markets.
- Ability to devise solutions and develop programmatic practice in challenging environments.
- Experience delivering integrated digital campaigns for large clients.
- Requires individuals to have the right to work in the UK.
Skills
- Programmatic media planning and execution
- Platform knowledge
- Audience data utilization
- Supplier relationship management
- Team leadership
- Client relationship management
- Financial and commercial acumen
- Integrated channel strategy
- AdTech transformation
- Digital maturity development
- Mentorship
- Emerging programmatic platform development
- DV360 (formally DBM)
- Amazon DSP
- Trade Desk
- AppNexus
- Avocet
- YouTube (via Google Ads)
- Search
- Display
- Social
- Campaign Manager
- Google tech stack
- Google AdWords
- Google Ads Video Certification
- Doubleclick Search
- Google Analytics
- Programmatic tools and solutions
Location
- UK
Work Type
- Hybrid
Experience Level
- Associate Director
Education Level
- Google AdWords Certification
- Google Ads Video Certification
- Doubleclick Search Certification
- Google Analytics Certification
Benefits
- Competitive medical insurance
- Group retirement plans
- Vision insurance
- Dental insurance
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
About the Company
- WPP is the trusted growth partner for the world’s leading brands.
- WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
- Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Equal Opportunity
- WPP Media is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other characteristic.
- We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.