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About the Role

The Implementation & Activation Director plays a pivotal role in delivering best-in-class implementation planning and buying across Social, Search, Programmatic, and E-Commerce channels. This role ensures client campaigns are executed and amplified effectively, efficiently, and with a future-facing approach, powered by data, technology, and automation. You will cultivate strong, trusted relationships with clients, providing strategic guidance and leading activation efforts to achieve client objectives. As a leader, you will also be responsible for motivating and empowering your direct reports, fostering a culture of continuous learning and growth.

Responsibilities

Cultivate strong, trusted relationships with clients at intermediate to senior levels.
Maintain an in-depth understanding of client challenges, objectives, and initiatives, clearly articulating these to your team and media partners.
Proactively recommend tactics and opportunities that resolve client challenges and objectives.
Ensure strict adherence to activation commitments and client contractual obligations.
Construct and present effective, future-facing Implementation plans grounded in strategic priorities and data-led optimization recommendations.
Maintain an in-depth knowledge of the media landscape, confidently articulating core media principles and how each touchpoint fuels client growth.
Collaborate closely with internal product teams, including GroupM proprietary offerings, to clearly articulate benefits and identify growth opportunities.
Seek, communicate, and implement continuous improvements across all aspects of the role.
Lead client media audits, media negotiations, and billings forecasting.
Motivate and empower direct reports to achieve individual, team, and organizational goals.
Conduct regular 1:1 check-ins, annual career conversations, and performance reviews with direct reports.
Champion company values, fostering strong connections, solution-oriented perspectives, and collective team success.

Requirements

Significant experience in performance channels within a media or marketing environment.
Proven stakeholder management experience.
Robust craft and leadership experience.
Strong, up-to-date media landscape knowledge, able to confidently articulate macro consumer trends and their challenges/opportunities.
Problem-solving mentality.
Clear communicator with strong presentation skills.
Highly collaborative, with the ability to unite diverse teams and perspectives.
Results-driven, with the ability to identify and clearly articulate successes and their drivers.

Skills

Performance channels
Stakeholder management
Media landscape knowledge
Problem-solving
Communication
Presentation skills
Collaboration
Results-driven

Work Type

10-month fixed term contract

Benefits

Investment in employees to inspire transformational creativity
Opportunities for growth and development
Leverage extensive global WPP Media & WPP networks
Build vital professional connections
Learn at the cutting edge of marketing and advertising
Open environment built on trust and respect
Opportunities to progress
Employee resource groups
Frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events

About the Company

WPP is the trusted growth partner for the world’s leading brands.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

Equal Opportunity

WPP Media is an equal opportunity employer and considers applicants for all positions without regard to characteristics.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.
If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.