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About the Role
Weave is building first-of-their-kind home robots and seeks a marketing expert to shape how customers, researchers, employees, and the industry understand their work. This role involves partnering directly with founders to define the company narrative, drive major launches, and build a communications function that matches the company's ambition.
Responsibilities
- Develop and refine Weave’s brand positioning, voice, and external messaging across all audiences and channels.
- Own the strategy and execution for major announcements, translating complex innovations into compelling stories.
- Manage media relations, including outreach, press strategy, and embargo timelines.
- Develop and maintain a content cadence across channels to reinforce company priorities.
- Direct the creation of launch videos, research demos, and other visual assets.
- Craft compelling recruiting narratives and culture-focused storytelling to attract top talent.
Requirements
- 4+ years of experience in marketing, communications, or brand at a high-growth technology company or startup.
- Outstanding writing and messaging skills with strong instincts for positioning, storytelling, and strategic communications.
- Ability to understand sophisticated technical work and translate it into precise, compelling messaging.
- Proven ability to coordinate complex launches and communications initiatives across multiple teams and stakeholders.
Skills
- Content marketing
- Media relations
- Product launches
- Brand positioning
- External messaging
- Technical communication
- Cross-functional leadership
- Creative production
- Recruiting narratives
- Storytelling
Location
- Remote
Work Type
- Full-time
Experience Level
- Mid-level
About the Company
- Weave was founded to build home robots that transform everyday life by enabling people to do more and reclaim time.
- The company believes robots are a product that must ship to matter, and their robots are already operating in real homes and businesses.
- Weave is in an exciting stage of growth with a growing team, strong customer demand, and capital for expansion.