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About the Role

We are seeking a Senior Business Development Manager to drive growth across London and the South, playing a key role in Cooper Parry Wealth's success. This role requires a blend of relationship-building expertise and commercial thinking to create opportunities, expand our network, and attract new clients. You will collaborate with internal teams to enhance our market presence, strengthen referral relationships, and convert opportunities into lasting client partnerships. This is an impactful role within a fast-growing, ambitious business with opportunities for career progression.

Responsibilities

Drive business development activity across London and the South, identifying opportunities and supporting sustainable growth.
Build and maintain a strong pipeline of opportunities through networking, referrals and proactive relationship management.
Develop trusted relationships with Partners, professional introducers, centres of influence and high-net-worth individuals.
Represent Cooper Parry Wealth at events, networking opportunities and industry forums.
Work closely with internal stakeholders to identify opportunities and convert prospects into long-term clients.
Collaborate with marketing and wider business teams to support regional business development campaigns and initiatives.
Use market insight and commercial awareness to identify trends, spot opportunities and contribute to growth plans.
Help strengthen collaboration across the wider Cooper Parry Group, uncovering opportunities to deliver additional value to clients.

Requirements

Proven track record in business development/sales, with experience achieving growth targets.
Ability to build credible and lasting relationships with professional contacts, stakeholders and decision-makers.
Strong networking skills and the confidence to represent Cooper Parry Wealth in a variety of settings.
Commercial awareness and the ability to identify opportunities that create value for both clients and the business.
Excellent communication and influencing skills, with the ability to engage a wide range of audiences.
Strong organisational skills, self-motivation and the ability to manage a varied pipeline of opportunities.
A collaborative approach and the ability to work effectively across teams to achieve shared goals.
Experience in Wealth Management or Financial Planning is advantageous but not essential.
Experience developing relationships and generating new business within professional services is valued.

Skills

Relationship-building
Commercial thinking
Networking
Communication
Influencing
Organisation
Self-motivation
Collaboration

Location

London
South

Work Type

Flexible approach to work - balancing working from home, in office or with clients

Experience Level

Senior
Experienced business development professional

Benefits

Support with career growth and qualifications
Generous holiday entitlement
Enhanced parental leave policy
Enhanced pension scheme
No dress code
Multi-award-winning wellbeing offering
Volunteering opportunities
Cooper Parry social/sports clubs

About the Company

Cooper Parry Wealth are one of the largest ‘proper’ financial planning firms in the UK with big ambitions.
We focus on people, speak plainly, and prioritize what makes a difference.
We are part of the Cooper Parry Group, offering accountancy and digital services.
Achieved B Corp Certification in 2023.
Recognized as a Top 100 firm in the UK.
Ranked No.30 Best Large Company to Work For in the UK.
Received 5 awards at the Inspiring Workplace Awards in 2025, including best in class for Inspiring People & Culture, Wellbeing, Inclusion and Employee Experience.

Equal Opportunity

As an equal opportunities employer, we’ll work with you to ensure you have everything you need to develop your skills and achieve your best.
Get in touch if you have any questions about our commitment to Diversity & Inclusion or about accessibility/accommodations during your application process.