About the Role
Kensington delivers personalized travel experiences with local guides. We are seeking a CRM and Marketing Technology professional to own and evolve our HubSpot platform, serving as the primary subject matter expert for HubSpot. You will architect integrations and automations to power client acquisition, engagement, and retention, driving customer 360 and building data pipelines between marketing technology systems.
Responsibilities
- Architect and maintain custom objects, properties, fields, and workflows across HubSpot and TMT for a unified data model.
- Build and manage APIs and middleware to connect TMT and HubSpot, ensuring seamless data flow.
- Perform regular system audits, data backups, and integrity checks, troubleshooting sync failures and backend errors.
- Identify data gaps, manual processes, and bottlenecks, recommending system or workflow improvements.
- Map and document data flow between systems (TMT to HubSpot, TMT to BI, Website to HubSpot).
- Recommend new custom objects and properties as business needs evolve.
- Align CRM lifecycle stages and pipeline structures across systems.
- Define clear data governance standards.
- Design and implement integrations between HubSpot and third-party platforms.
- Leverage HubSpot's API (REST/webhooks) for custom integrations and data sync workflows.
- Develop and maintain robust data pipelines, ensure data integrity, and enable scalable reporting solutions.
- Assess, implement, and oversee third-party HubSpot integrations and marketplace applications.
- Create and maintain comprehensive technical documentation.
- Build and optimize HubSpot workflows and automation sequences.
- Develop complex, multi-branch automation logic.
- Optimize automation effectiveness by monitoring performance, resolving issues, and implementing improvements.
Requirements
- 5+ years of HubSpot administration experience across Marketing, Sales, and/or Service Hubs.
- HubSpot CRM Developer certification and/or certification in Marketing, Sales, Service, or CMS Hubs.
- Deep platform expertise, including workflow automation with complex branching and multi-object logic.
- Strong command of CRM data architecture (object relationships, custom properties, associations, and governance).
- Experience designing and supporting HubSpot integrations using REST APIs, webhooks, JSON, middleware platforms, and data mapping best practices.
- Strong communication skills, with the ability to translate technical concepts for non-technical stakeholders and vice versa.
- Strong project management skills, with the ability to understand technical asks and develop project plans.
- Backend development experience with C# / .NET and SQL/T-SQL, including custom table design, querying, and large, stored-procedure-heavy schemas.
- Experience with data pipelines and integration work — ETL, migration, deduplication, and backup/disaster recovery best practices.
- Familiarity with cloud data and infrastructure tools (e.g., Azure Data Factory, Synapse, Docker/Kubernetes, CI/CD pipelines).
- Working knowledge of API and messaging architecture — RESTful design, ORMs, microservices patterns, and message-based systems (e.g., NServiceBus, Azure Service Bus).
Skills
- HubSpot Administration
- HubSpot CRM Developer
- Marketing Hub
- Sales Hub
- Service Hub
- CMS Hub
- Workflow Automation
- CRM Data Architecture
- REST APIs
- Webhooks
- JSON
- Middleware Platforms
- Data Mapping
- C# / .NET
- SQL/T-SQL
- ETL
- Data Migration
- Deduplication
- Backup/Disaster Recovery
- Azure Data Factory
- Azure Synapse
- Docker/Kubernetes
- CI/CD pipelines
- API Architecture
- Messaging Architecture
- RESTful Design
- ORMs
- Microservices Patterns
- NServiceBus
- Azure Service Bus
Location
- Downtown, Toronto Headquarters
Work Type
- Hybrid
- Onsite
Experience Level
- 5+ years of HubSpot administration experience
Salary/Compensations
- $80,000 to $85,000 CAD
Benefits
- Competitive compensation package
- Strong pay for performance rewards approach
- Opportunity to participate in incentive programs
- Compensation tied to business and individual performance
About the Company
- Kensington delivers the world's most personal travel experiences.
- We bring to life each client's desire to travel in a way that's tailored specifically for them, in the company of local private guides who ensure that they enjoy the authentic best of their destination.
- The result is a unique journey rich in memories that last a lifetime.
Equal Opportunity
- We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
- If you require accommodation due to a disability at any stage of our hiring process, please advise us when completing your application.
