Growth Lead (Lifecycle & CRM) at Dex | GB | Rezi

Growth Lead (Lifecycle & CRM) at Dex

Growth Lead (Lifecycle & CRM)

Dex · GB

1 months ago

Growth Lead (Lifecycle & CRM)

Dex · GB

a month ago
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About the Role

This role is a growth opportunity within the lifecycle team, focusing on activation, onboarding, education, and re-engagement across email, notifications, and in-product channels. You will build this function from scratch, owning the lifecycle stack end-to-end and transforming behavioral data into personalized user journeys.

Responsibilities

  • Own the lifecycle stack end to end, including tooling selection and implementation.
  • Build segmentation, triggers, and cadences to create an activation engine.
  • Design candidate onboarding journeys to accelerate valuable actions.
  • Translate behavioral data into personalized and attentive user communications.
  • Develop educational content to help candidates understand and utilize the product.
  • Own reactivation as a core metric, building sequences to re-engage users.
  • Build the reporting layer from the ground up to track lifecycle performance.
  • Continuously test and iterate on lifecycle strategies, documenting learnings.
  • Report to the Head of Growth and collaborate with product and engineering teams.

Requirements

  • Experience standing up lifecycle or CRM functions from scratch.
  • Background in consumer tech or software business with a focus on consumer experience.
  • Proficiency in framing work around growth metrics (CAC to LTV, unit economics, conversion rate, revenue growth).
  • Highly technical, analytical, and commercial with the ability to pull and interpret data.
  • Experience working with growth teams in early-stage companies.
  • AI fluency and experience using agents for efficiency.
  • Strong product instincts and ability to advocate for product changes.
  • Attention to detail regarding message craft and delivery.
  • Intelligent, ambitious, with strong judgment and a collaborative spirit.
  • Right to work in the UK is required.
  • Visa sponsorship is not provided.

Skills

  • Lifecycle management
  • CRM implementation
  • Growth metrics analysis
  • Data analysis
  • Technical proficiency
  • Commercial acumen
  • AI utilization
  • Product strategy
  • Communication strategy
  • Reporting and analytics

Location

  • UK

Work Type

  • Full-time
  • Onsite

Experience Level

  • Early-stage company experience

Salary/Compensations

  • Above market salary

Benefits

  • Significant equity
  • Full private healthcare & dental
  • Fertility benefits & enhanced parental support
  • Gym membership & wellness benefits
  • Claude tokens
  • Regular socials, offsites and an annual trip
  • MacBook Pro + team kit
  • Whatever you need approach to tools and support

About the Company

  • Dex's mission is to close the gap between Talent & Opportunity by building a future where technology helps individuals understand their strengths and connect with opportunities where they can thrive.
  • The company is starting by connecting software engineers with companies.
  • Dex is a fast-moving startup.