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About the Role

Write, edit, and optimize high-quality betting content for a leading sports betting site, focusing on the UK and English markets. Cater to diverse user groups within sports betting and the iGaming industry, creating content that performs well in organic search and achieves significant reach.

Responsibilities

• Write and edit informative and engaging sports and betting related content for owned assets, such as reviews for sports betting sites.
• Collaborate closely with the SEO manager to ensure content is optimized for search engines.
• Edit and improve existing content that is performing well on Google.
• Edit and optimize sports betting tips articles for news sections across a variety of sports.
• Ensure all content, including betting offers, is up-to-date, accurate, and compliant.
• Work towards dedicated KPIs and user metrics within a goal-oriented team.

Requirements

• At least 1 year of experience in a similar role.
• Experience using a content management system.
• Knowledge of SEO and ability to apply best practices for organic search performance.
• Ability to write and edit content to meet the needs of a target audience looking to bet.
• Some betting experience or knowledge of the betting industry.
• Keen eye for detail, willingness to learn, and a proactive attitude.
• Pride in work and determination to reach goals.
• Willingness to embrace AI to improve content and web page performance.
• Must be able to attend the office a minimum of two days per week.
• Not considering applications from remote workers.

Skills

• Content writing
• Content editing
• Content optimization
• SEO
• Sports knowledge (UK football, horse racing; US & Canada sports knowledge is a plus)
• Betting industry knowledge
• Content management systems
• AI tools for content improvement

Location

• London, UK

Work Type

• Hybrid

Experience Level

• 1+ year experience

Benefits

• Opportunity to combine content skills with sports passion
• High degree of ownership and responsibility
• Work with in-house content writing experts
• Dynamic, welcoming, inclusive, and international work environment
• 30 days annual leave (plus bank holidays)
• Private health and dental insurance
• Income protection
• Life assurance
• £35 per month towards broadband costs
• Enhanced Pension plan
• Regular social activities

About the Company

• A global sports media group headquartered in Copenhagen with over 20 offices worldwide and more than 1400 employees.
• Aims to be the leading digital sports media group by bringing a unique lens to sports, combining premium content, proprietary tools, and in-depth analysis.
• Offers employees the opportunity to work on their passions, making work purposeful and fun.
• Has a strong sense of sportsmanship woven into the organization and core values, fostering a collaborative, supportive, and fun environment.

Equal Opportunity

• An equal opportunity employer that values being true, unconventional selves and treating each other with respect.
• Believes that every person matters and diverse teams help create better products.
• Hires for cultural growth and welcomes people of all ages, stories, nationalities, religions, backgrounds, and ways of thought.