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About the Role

APPLY is seeking a Senior Marketing Automation Specialist to manage increasing workloads. The role involves email production, working with top-tier marketing platforms, and developing CRM expertise. Candidates will work with HTML, CSS, and platform-specific code, perform QA testing, and implement programs within marketing platforms, including handling edge cases and user segmentation.

Responsibilities

• Produce email templates and push notifications using HTML, CSS, and JavaScript for a wide variety of clients.
• Collaborate with the team to resolve potential issues in email deployments.
• Participate in email stand-ups to prioritize workload and ensure timely completion of all tasks.
• Work closely with the client team to field requests, answer questions, and collaborate on work-in-progress tasks.
• Ensure that emails comply with clients' standards, email marketing best practices, and CAN-Spam laws.
• Test email messages to ensure proper formats and templates are utilized using tools such as Litmus and Email on Acid.

Requirements

• 5+ years of email production and development experience.
• Mastery of HTML and CSS specific to email.
• Proficiency with JSON.
• Knows what an API is, how it works, and is proficient in making GET and POST calls.
• Understand how a data feed works.
• Has an understanding of email code structure and knows how to make code responsive for different devices.
• Has strong email etiquette and can communicate with testing, QC, and updates directly with clients.
• Can take feedback, clarify it and make adjustments, several times if needed.

Skills

• HTML
• CSS
• JavaScript
• JSON
• API
• GET calls
• POST calls
• Data feed
• Email code structure
• Responsive design
• Email etiquette
• Testing
• Quality Control
• Iterable
• Braze
• Klaviyo
• Marketo
• Simon Data
• Blueshift
• Liquid
• Python
• Handlebars
• Django
• JINJA
• Photoshop
• Figma

Location

• US
• Europe
• LATAM
• Asia

Work Type

• Remote
• In-office
• Hybrid

Experience Level

• Senior

Benefits

• Agentic Delivery
• An inclusive and safe environment
• AI & Strategic Upskilling
• Generous vacation policy
• Customizable benefits
• Flexible work arrangements

About the Company

• APPLY is the Agentic Customer Experience (ACx) partner for the world's most ambitious consumer and entertainment brands.
• We bring together deep domain expertise across Retail, CPG, Sports, and Media with AI-native delivery capability, designing and delivering agentic solutions that turn CX vision into commercial reality.
• We are the partner of choice for brands like Arc'teryx, NFL, Lululemon, and Kraft Heinz.
• Apply Digital’s Marketing Services division is a rapidly expanding full-service Martech team with team members in the US, Europe, LATAM, and Asia.
• As a personalization agency, we bridge the gap between creative, marketing, and strategy.
• We specialize in cross-channel content strategy, creation, and distribution (email, paid social, push, SMS), and MarTech implementations.
• We work with 50+ clients, ranging in size from companies like YETI, Upside, and Nutrafol to established marquee brands like A+E Networks, Afterpay, and Stanley Black & Decker.

Equal Opportunity

• APPLY is a safe, respectful, and inclusive community where differences are celebrated.
• We are committed to equal opportunity and fostering a workplace where everyone belongs.
• For recruitment accommodations, please email careers@applydigital.com.